Role of Native Languages- Shaping a Better Future (Rank Princess

We are living in the age of digital media. Obtaining new information instantaneously using the internet is preferred instead of scanning books and newspapers, especially for news, weather reports and new policies that are brought forth by the government. Most of the platforms on the Internet make use of Latin-based languages, mostly English. Only 10{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} of India’s population, i.e., 125 million people, speak English. It’s time we realize that language pervades social life. Depriving anyone of these facilities because of their inability to comprehend a language is extremely unjust.

Global Perspective

English becoming one of the most widely spoken languages in the world, was a result of colonization. Many countries like China, Japan, Germany, France, Russia and many South American countries fiercely protect their native languages. For instance, the Chinese take pride in their language. Since it is devilishly difficult to learn, they consider it to be the most refined and cultivated language. Due to this, they have always honored their culture and the aristocratic lineage. Today China’s GDP is worth 10.87 trillion USD, only a little behind the USA.

Changes Required

India has a population of 1.3 billion out of which there are 1 billion mobile phone subscribers which makes us one of the largest markets in the world. The number of users of smartphones has crossed over 300 million till now and shall reach beyond 450 million (approx.) by 2020. However, a large part of the Indian population still comes from small towns and cities and rural areas where basic or feature phones are used by the majority comprising approximately 59{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} of the overall market. The Indian script is a tad difficult to implement on the web media due to its intricate writing style. Hence, web architects are not too keen when it comes to developing such keyboards. Even if they do, the quality is not very impressive.

Digital India

Internet usage in India rose from 27{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} in 2015 to 34.8{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} in 2016. In countries like the USA, Germany, France, UK and Canada this percentage has reached 80{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616}. E-commerce, healthcare, banking, logistics, and the other sectors are thriving in metropolitan cities due to the digital India movement. But sadly, not everyone is benefiting from it. In India, people use at least 22 languages on a daily basis. Since the Government of India has understood the power of digital media and is keen to incorporate it throughout the country, it has come up with the Digital India movement. It has become mandatory for mobile developers to make devices and software that support the local languages. Under such initiative, the Union government aims at accomplishing:

The creation of digital infrastructure
Delivery of services digitally
Digital literacy

Reverie Language Technologies

Reverie is a company providing a great solution to the problems mentioned above. In 2011 Qualcomm, one of the largest chip manufacturers of cellular phones bought solutions in font by Reverie for two languages — Arabic and Hindi for devices powered by Qualcomm. These fonts were specially designed for mobile devices to deliver:

Clarity
Legibility
High level of aesthetics for complex scripts
Rich user experience

Major advancements

With Reverie’s expertise and experience in handling complex Indian scripts, they provide the best fonts and display solutions in the industry, making the Smartphones and Feature phones more functional. Reverie’s own Indic Keyboard Swalekh Flip won the title of Best Utility App in the 2016 Silicon Valley’s Business App Awards.

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