March 2017 - GaiaQ

Brief Intro of Aakshey Talwar (By Aakshey)

I’m Aakshey Talwar; an entrepreneur who is also the biggest foodie, the coolest tech geek, a Bollywood-music lover and a hopeless romantic, all rolled into one!

To tell you about my last few years in merely a few words:

I’m a product of DPS RKP. I dropped out of engineering because I really hated it. Only to graduate from the College of Business Studies (DU) as a BBS in Finance.

Now I run GaiaQ.com, a content marketing platform based out of New Delhi.

GaiaQ was originally founded as Weaving Thoughts. In the quest for winning my true love. That however never happened. What did happen was that today, GaiaQ, although a tiny startup, has worked with big names like Nearbuy, Portea, Sulekha, Hyatt, MobiKwik, Economic Times, UpGrad, etc.

Let us connect on 2nd April 2017!

The Law of Karma (By Aakshey)

Every action/reaction causes a displacement in the cosmos.

The motion of the happening of a displacement initiates a series of displacements that total equal in magnitude and opposite in character.

So every action has its own series of reactions to match the displacement of that action with the displacement in an opposite manner.

Some of these reactions may be internal to the object, some may be external.

When there are other forces like friction that are in play, a part of the motion maybe be trapped as passive energy in the object or its associated environment.

In a vacuum,

Actions and reactions come in units of 4 each

Every action will have an internal reaction and an external one. And the external reaction (aka action) will have an associated internal action (aka reaction).

So for 2 objects in a vacuum, a single action is associated with 3 additional forms of energy/displacement.

The Destiny of your Life (By Aakshey)

Originally published on TheRodinHoods.com

The Destiny Of Your Life

Ever wondered why some people never lose?
Ever wondered why some people don’t think twice,
Yet always get it right?

He studies all night
Checks everything twice
Yet loses to the one
Who slept like a baby alright!

Ever wondered why this happens?
Is there a greater task you must fight?
To achieve your dreams you seek,
Because of how you think your life through…

There is a Law at work,
One that never fails those on its side
To know that Law is Holy
To follow it truly is considered folly…

What you seek must come to you
By means you never knew to be true
What you want exists already
You’ll get it when the time is new

Attract all the negativity you want
It will all come to you
Live life fearless and brave
And you’ll never make it to the grave

He who made YOU knows it all
He will answer your doubts one day
I promise this is true
You’re His saviour
You’re His son
He made you so he too could learn

Ask for what you want today
What you seek he forever knew
Believe in Him and yours it shall be
He’s just waiting for your turn

The most prepared shall seldom lose
Preparation is key
And when you’re prepared
He’ll set you free!

Ideas for MobiKwik 1 (By Aakshey)

MobiKwik

A digital wallet that works across the web, iOS and Android devices. Be it a desktop or mobile.

You can use MobiKwik 24×7 for cashless transactions without sharing your credit card details with other websites. NEFT is not 24 x 7 and slow. Credit cards aren’t safe as per Indian mindset.

You can use MobiKwik to make instant money transfers, ticket bookings (bus), recharges and bill payments (e.g. mobile, gas, electricity etc), and online shopping purchases.

Instant Money Transfers
From wallet to wallet. Or wallet to bank. Or from your card to wallet.

You can use MobiKwik to making online payments apart from the above:

For example:

Food
Zomato, Swiggy, FoodPanda etc

Travel
MakeMyTrip, IRCTC etc

Shopping
Big Bazaar, Nearbuy etc

Grocery
Grofers, etc

And across other sectors like Banking, Entertainment, Health etc.

You’re basically guaranteed instant payment transfers regardless and a log of all these payments. And a solid customer service in case of any lapse anywhere. With prompt resolution.

And the offers section will only grow.

While cash backs like Pakka Fayda are an icing on the cake. 🙂

Ideas for MobiKwik 2 (By Aakshey)

MobiKwik = Mobile + Quickly

Mobile = Literally mobile devices OR 24/7 with you as in mobility

Quickly = Promptly. Without delay.

So MobiKwik = 24/7 with you to pay/receive money quickly and hassle free. Cross platform and cross device.

MobiKwik aims to act as an invisible (and I really mean invisible when I say invisible) between the person making the payment and the one receiving money.

The receiver can be a shop, store, website, service, business or person. The same goes for a payer (although currently limited to end users and customers only).

When I say invisible, I infer that the person doesn’t mind having another layer between his credit/debit card and wallet, and instead prefers the wallet as it requires fewer steps than his credit card and unifies all his methods of payment.

With a wallet like MobiKwik, our aim should be to make it like a digital bank. Much like HDFC or ICICI. Whereby the person can make most/all types of incoming/outgoing transactions through a single app like MobiKwik. For example, ticket bookings for all purposes, eCommerce transactions across multiple websites, and cash exchange among friends and others.

Our aim should be to imply on the simplicity of the above. And the unity of the above. How MobiKwik can get the job done in fewer steps. Faster. And with greater security.

MobiKwik already has an offers portal. And that will only get bigger. So we should bank heavily on that as well.

Let us do it! 🙂

Ideas for Career Launcher (By Aakshey)

Title: 7 Reasons IIMs today carry more weight than most Ivy Leagues in India

Employers and investors have realised that cracking the CAT or JEE takes more merit and perseverance as compared to getting an admission in a Top 20 college abroad where partly even money and status are involved.

And that passion to outdo everybody else only comes from an average middle class hard working sapling.

There are people who are able to get into colleges like Harvard or Stanford despite failing the JEE and/or CAT. And with so many people with foreign degrees, Indian degrees are again increasing in importance.

Title: 3 Reasons why you should skip an MBA. And 4 reasons you’ll regret doing so!

Skip:
Engineers from good colleges are earning handsomely.
Startups are paying well, on merit, rather than merely looking at your degree.
Getting a top MBA isn’t possible for everyone.

Regret:
Long term growth and prospects.
Connections and networking.
Stability, marriage and social status.
Future funding or investment banking etc.

Title: Is MBA coaching really worth it? Here are 5 toppers who believe it is!

Improvement in chances of selection with proper preparation.

Short cuts and study techniques.

5 testimonials from CL.

Case studies of failed and successful candidates.

Etc

Title: Looking for funding? Here’s why you need to get an MBA to make it happen!

• Some statistics like
Out of 121 deals,
• A total of 63 founders have post graduate or higher degrees
• At least 40 CEOs have an MBA degree
• Only four of them have a PhD
• Investors also show an inclination towards foreign degrees.
• It also matters what college you got your MBA from.
• Network expands when you’re doing your MBA.
• Sufficient knowledge about developing business models.

Title: 4 reasons MBAs hate their life. And 5 reasons why they still get the best spouses!

Long working hours, extreme stress and competition, pressure to startup, delayed gratification

• Reasons why they get the best spouse – usually they find someone in college itself, better financial status, stability, well connected. More attractive. More independent and confident.

Title: Flunked in JEE? Don’t despair. Prepare for CAT 2018…

You might have failed because you might not have studied all concepts thoroughly. The good thing is that the CAT is more logical and basics oriented than the JEE. So with the right coaching, you can be ready to crack the CAT in a few months.

Once you get into an IIM, nobody cares that you flunked your JEE.

Title: Here’s why you may be in the wrong MBA coaching program…

• Very few lectures by the promised faculties
• Extra charges for mock tests and also their quality and level of difficulty as compared to actual CAT papers
• Not enough competition
• Poor study material
• Bad infrastructure, irregularity of lectures, counselors and faculty not approachable
Introducing CL

Title: Planning to get an MBA? Stop! 6 things you need to know like yesterday…

• Highlight why getting an MBA is a good option.
• Things you should know before getting it- the exact path you want to choose after MBA, similar knowledge can be gained through work experience, invest in good books instead of an MBA degree

Titles for LifeHover.com (Rank Princess)

Are you ready for a medical emergency? LifeHover doesn’t think so!

What a push-button ambulance service can mean for your elderly…

Is your wife pregnant? You really need to know this…

Don’t call an ambulance service…The LifeHover App is here already!

Unable to find the right ambulance? Look no further…

Letter to VC Circle (By Aakshey)

Hi Anupriya,

Forget about the previous emails.

I just want to point out a few things. 🙂

By the way, previous revisions will be sent in shortly. Don’t worry. 🙂

If you order 10 pieces, you need to pay for 10 pieces. However, as long as you stick to Content Strategi (INR 4/word) you can ask for revisions/redo/replacements (sometimes by one of our other writers provided the problem is significant and not in bulk) for any number of pieces where the quality isn’t met.

It need not always be within 30 days strictly as I previously said. 🙂 But try to ensure it isn’t delayed by months. 😀 You can ask for any number of revisions if the problem is genuine. Or even a replacement of that piece. Provided you get back to me on time.

I just have one request to make to you:

If I submit for example 8 pieces in January
And then another 10 pieces in February

Then when you start publishing pieces received in January, in Feb/March, I request you to first publish all received in January and then proceed to content received in Feb and so on. And I’m glad that this has happened till now under both Pallavi and you Anupriya. 🙂

It doesn’t matter when you publish or how many.

But just try to publish all of Jan’s before Feb and so on.

However, if that’s not possible, then at least let me know within early Feb itself about the Jan pieces that need to be revised or replaced.

And one more thing, when you give me a list of published, try to include the month they were delivered (not just published) in. That would help me a great deal.

Apart from this, I’m fine with the way things are proceeding. I have no problem at all. 🙂

Sorry for the previous misunderstanding and harshness. I apologise.

Looking forward to a long term business relationship with you. 🙂

Thanks so much and God Bless!

Aakshey

P.S. Sending 10 topics in the next email!

P.P.S.

The below 8 topics were written in November. But published in December. All topics from November have been published and none have been rejected. So we are cool. 🙂

Startups Should See Venture Capitalists As Customers (November)

Does Being Naughty Hurt Founders? (November)

The Future of Venture Capital as Startups Continue To Rise (November)

Founding a Startup? Five Counter-intuitive Facts You Should Know (November)

Do statup hubs matter? (November)

Does it make Sense to Start a Startup with one Founder? (November)

How can startup founders raise money? (November)

How to get constant funding for your startup (November)

Letter to MobiKwik (By Aakshey)

Hi Tarun,

I’m sure you trust me enough to know that I won’t try to lie or cheat.

First things first, I do NOT want to sour our professional and personal relationships because of a paltry sum of money. So if you feel the invoice isn’t justified, don’t bother with it. I’d rather have your friendship.

That aside, here’s the breakup of the invoice based on what I recall from memory:

4 x 250w Blog Posts
Given by Biren. One at a time. In October. And I don’t think you rejected any. Whatever revisions were asked for were sent back promptly. And all was well then.

1 x 750w Blog Post
Given by either you or Biren. In November I think. Maybe October. Maybe December. Probably November.
Again, there was no rejection to this.

3 x 250w Blog Posts
You ordered these after we met in person. I actually delivered 7-8+ but across just 3 topics. And you had only ordered three, so hence you’ve been charged just for three.
Why?
Because whatever you order from us, has to be paid for. Regardless of whether you use it or not. Unless there is a problem in which case you can ask for revisions. Which you didn’t as you haven’t seen the content yet.
You yourself accepted you haven’t seen these three. And you need to understand I still need to pay my team because you made an order. That time you didn’t mention you were planning to call off the contract and may not be paying for this content even if it is good.

That’s all.

So I didn’t bill you for the dozens of samples that got wasted because you didn’t like them or samples that were offered from my side just so you could select good writers of your choice. No charge for any of that.

And the invoice is a mere INR 2,000. I have probably spent more than that fixing work you never bothered to even look at.

If you believe the invoice isn’t justified or I’m not being honest, feel free to scrap it. But trust me, I’m being totally honest and open.

My relationship with MobiKwik and with you Tarun is far more important to me than this invoice. I hope you feel the same way.

So if the invoice is a problem, you may or may not pay it. But I want to have a long term future with MobiKwik regardless. There may not be any work immediately. But I hope there is work months/years down the line. Right?

Let me know if you’d like to talk on phone. 🙂 Or regardless of what you decide.

Thanks so much, God Bless! All the very best!

Aakshey

Outlines for MobiKwik (By Aakshey)

MobiKwik Hai To Sahi Hai!

DeshKaWallet theme, how an Indian farmer in Delhi suburbs is using MobiKwik to pay at dhabas, buy food/milk, and live his daily life. And how his cash requirement has reduced a lot. And he enjoys the cash backs.

MobiKwik Bole To Pakka Fayeda Boss

About your 30 day Pakka Fayda sale. And 5 special offers from your Facebook page for Pakka Fayeda.
PakkaFayeda is a special offer cash back sale on many types of MobiKwik transactions that will last 30 days till late Jan.

5 reasons why MobiKwik is the common man’s wallet

Introduce using Sending and receiving payments without fee. With friends, at small shops like tea shops etc.
5 types of offers under different categories. 1 each.
Gas, electricity, recharge etc.
One Wallet For All Your Needs
And cash back makes it cheaper than using money.

Month: March 2017