Month: November 2017

The Best PM For Your Startup?(Rank Princess- SEO)

Should your startup have a person exclusively for taking care of your company’s products? If you ask me, the answer is yes since startups have to operate in a dynamic environment.

The offer of the startups needs to be constantly tuned to the market opportunities and demands. You should hire a product manager who can think about your products and how to make them a zipping success. The person will be responsible for innovating product ideas based on product and market research.

Who Can Be A Product Manager?

Qualifications

A product manager should be a person who knows the product and the industry in and out and has management qualifications with specialization in marketing. If your startup has a technical product, then the product manager needs to have technical as well as marketing specialization.

Reporting

Before having a product manager the product management function was most probably being looked after by you the founder(s) of the startup with the assistance of team members. The appointed product manager should be given due authority to seek required inputs and information from the startup team members and should report to the founder-entrepreneur(s) of the startup.

Experience

Product Manager is a senior position than product executive hence some experience in product management of similar products is also desirable. Experience of three to five years would be most suitable for your reporting structure. If you are impressed with ]fresh talent, then you can assign product executive role during probation and confirmation as a product manager.

Skills and Aptitude

Your product manager besides having the desirable qualifications and experience needs to have a penchant for the challenge and a love for innovation. The person should be driven by growth and achievement motives.

What Can Be The Selection Procedure?

Source Of Applicants

Recruiters can opt for internal as well as external selection to hire a product manager. The vacancy announcement should spell out the candidate profile which should be in sync with the job description and key responsibilities.

Written Or Online Test

Eligible candidates can be assigned a written or online evaluation to test for product and industry knowledge as well as marketing and innovation aptitude. You can yourself set up the test or provide your inputs to the test setter.

Personal Interview

Candidates who qualify the written test can be called for a personal interview with you. During the personal interview, you can ask the candidate the reason for preferred job profile, industry and company and the candidate’s expectations.

Selection Method

Quantitative scaling method is an objective and simple selection method. The candidate’s qualification, experience, personality, performance in written test and interview can be scored on a scale of five. Parameters can have sub-parameters. The individual scores of the sub-parameters and parameters should be added up to get the total score and candidates can be ranked with the help of these scores.

Job Offer

The job offer is usually given to the highest scoring candidate. The second highest scoring candidate is called if the first candidate refuses the offer or fails to join.

LSI Keywords: Hire a Product Manager, PM, Product Manager, Product and market research, Product management function, Product executive.

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Hiring the Perfect All-In-One Product Manager(Rank Princess-SEO)

A product manager (PM), is at the bottom-most link of the chain, the job description is such that of an artist, workman and scientist in one. The PM coordinates with many other departments in a company to execute their ideas.

Leadership without authority is what they are duly described as. PM’s are an integral part of the team, in creating a new product, to execute and maintain the product.

A PM is a Role-Player

In big and established businesses PM’s are selected from their qualifications and years of experience as key points. In start-ups, however, a PM is not a specialized field. It is expected that the candidates are multi-tasking and have knowledge of the generalities of other fields.

Hiring of a PM

The eligibility of candidates for being good Pms can be found by testing certain skills and traits:

  • Problem-solving technique: Product manager is a tricky role to play; it requires a lot of creative thinking. They are expected to turn the setbacks faced to a different solution.
  • Communication Skills of candidates should be off the charts. PM’s are a part of the well-oiled machine; they are expected to maintain the status quo in the machine.
  • An attribute that is often expected of candidates applying for PM is empathy: Thinking from the minds of their clients and customers. To create or discover a product that fulfills their wants and needs satisfactorily.
  • Natural leadership ability: they are expected to lead and coordinate with other teams to ensure the product is launched into the market fit.
  • Curiosity for and a thirst to find out new ideas and techniques to make sure the product satisfies the needs of your customers and still is innovative.
  • The failure of any product generally lowers the morale of a team. The candidate is tested on how he can adapt to the failure and glean from the mistakes or challenges is crucial. A PM is also expected to motivate and push for a better product in the future.
  • Passion sums up the attributes that are often seen in a PM. Passion is a tricky thing trait; it needs the drive of motivation and inspiration to ensure that a product is launched successfully in the market.

PM’s Are Expected To Prove Their Worth

A Product Manager is a unit that is expendable at any time. It is required of the candidate to be functional in any other part of the team too. A candidate with strong technical background, leadership and communication skills is not expendable in the least.

The PM is required to be confident in various aspects of the functioning, design, and marketing of the product. Instincts and the innate quality to turn setbacks in favor of product are valued highly in the character traits of the PM.

Product Managers are expected to experience and learn from their failures and push for innovation. In start-up businesses job descriptions of PM require them to do a little bit of everything and work as a part of the team. The perfect Product Manager thrives on the possibility to achieve success.

LSI Keywords: product manager, strong technical background, leadership and communication skills

 

 

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Notes of a Digital Consumer(Content Strategi- SEO)

It is quite hard to imagine a world without technology. We’re well past the point of doing anything without it. To be honest, I don’t really feel like standing in long queues to pay my bills, or even buy something (no exception for a pizza either). These are the days when even my cat has to take lessons in computers to get a grip on his mouse (!). Pun, of course, is intended.

Technology has always evolved at a good pace. The past few years have seen it rise exponentially. We’ve seen the rise of the Internet of Things, cars that can drive on their own and even ‘smart’ cities – capable of performing numerous tasks on their own. How can mere mortals like us cope up with this growth?

Well, here are a few notes I made during my travels in the digital realms.

It’s only a Phone if it’s smart.

The world and everything in it have changed a lot over the last decade. It is hard to remember a time when the internet could only be accessed via PCs or laptops. I could go on to say that it was a simpler time – easier to understand and describe. However, then came the smartphones.

Apple’s iPhone, Samsung’s Galaxy series, OnePlus 5 and even Motorola are household names these days. If I was to go into figures, 44{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} of the world’s population owns a smartphone.

We’ve become so used to them that we can’t really go without them. In ways, they’ve made life much faster. You can now connect and control different aspects of your life from your phones. Have a bill to pay? Do it on your phone! Need GPS navigation? Your phone’s got you back.

There have been concerns over the security of our phones, as well as the classic case of “all eggs in one basket.”Nonetheless, Smartphones are an essential part of our lives now – and they’re here to stay.

The IoT Revolution

One of the few ‘fad’ terms that really caught my eye a few years ago was the ‘Internet of Things.’ I had my doubts tough, for I’d heard about too many ‘game-changing’ new technologies to hold my breath. The more I read about IoT, the more useful I found it.

How good would it be for your home to know when you’ll be back and have your water heated up? Seems too futuristic? Well, it’s already here. We can now control almost any gadget that can communicate.

Essentially, anything that can be connected – will be connected. Almost 8.3 billion things will be a part of this ‘revolution’ by 2020. IoT enables you not only the ability to control appliances but also monitor your health. The wearables can track all your movements and then provide you with analyzed results.  Even the toasters are now able to make breakfast for you, without the physically touching part.

Feeling like a Jedi, yet?

IoT has affected us as consumers in a great many ways and will continue to do so. Amazon’s Alexa is probably the best example of IoT and how it is changing our homes.

Even our cities are smart

These are the days where smart meters and grids are used quite a lot. The US is one great example of this. Almost 50{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} of their 150 million endpoints are covered under this ‘smart-grid.’

The grid essentially prevents voltage theft and saves energy – helping us save our own money. Long have we paid extra cash to the electricity company. However, that is now changing with the introduction of smart meters – that enable a pay-by-usage model.

As a consumer, this is value for money. Even healthcare is improving, with sensors alerting nearby hospitals about any accident. Effective traffic monitoring using satellites not only enables us to save time but money as well. Google Maps are one such technology that smart cities incorporate a lot to find out about street clogging, traffic jams, and even accidents. Traffic Detection using the RUT9 routers enables a better road efficiency across the entire city.

Better services to us

Big data analytics have picked up their slack over the past couple years. As consumers, we generate a lot of data on a daily basis. Collection of this data and its successful analysis enables companies and firms to provide us with a better service.

Knowledge is power, they say. We can know about a company and the products it offers – all from the comfort of our homes.

Is it worth it?

Definitely, yes. Grown and change are the only constants in this world and technology is a superb instrument for the same. As a consumer, I want comfort, as well as the best goods and services that I can afford. A better tech-savvy world will amount for us to have more time pursuing what our heart desires. One can only hope though, that this doesn’t’ lead to a Terminator-type scenario. 

Source

-None, original article and ideas.

Keywords: Internet of Things, IoT, Smart meters, digital consumer, value for money, wearables, M2M

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Machine Learning – The Effects of Artificial Intelligence(Content Strategi-SEO)

Machine Learning – The Effects of Artificial Intelligence(Content Strategi-SEO)

Machine Learning is an area of technology that has helped to improve the quality of service on the web and our smartphones. The term, often used as a synonym for Artificial Intelligence is pretty distinct from AI, yet, connected to it as well.

I could go on to say that the end goal of AI is to create a machine, capable of mimicking the human mind. To achieve this, it needs learning capabilities. That being said, Artificial Intelligence, as an area of computing is pretty broad. It includes reasoning, representation of knowledge and even abstract thinking. On the other hand, Machine learning focuses simply on software that can ‘learn’ from past experiences.

Machines learning from past experiences? Yes, it’s quite possible! Also known as ‘Analytics 3.0’, it’s closely related to statistical analytics and data mining.

Intrigued? Well, read on.

What is Machine Learning?

Earlier in this article, I’d said that machine learning is quite distinct, yet connected  to AI. Let’s expand that statement. Machine Learning is simply the ‘leading-edge’ of Artificial Intelligence. It’s the field of computing that enables computers (aka, machines) to learn from past experiences, be it success or a failure and use that information to predict outcomes for the future.

To understand this further, let us assume that you have to buy a new house.

There is a small house that’s available for $70,000 and a bigger one that costs $160,000. However, you’d like to buy one that’s medium in size.

Using past trends, and something that’s called ‘Linear-Regression’, your computer can successfully predict the cost of the medium sized house you want. The best part of this is that once you buy it, the sample space increases and the computer will be able to predict an even better price in the future.

Simply put-in, machine learning enables a computer to improve its performance, as it learns from what has happened in the past. Another example can be seen in the simple game, Tic-Tac-Toe. Your software evolves and gets more accustomed to your moves, making it harder for you to win. It learns on the go and makes you think more and more.

How does it all work?

Engineers use quite a lot of different techniques to build systems that are capable of learning. As already mentioned, a lot of these ‘techniques’ are related to the mining of data and statistical analysis. Let us consider the following image:

The top-left image is a data-set. This consists of everything that has happened and is of two types –red and blue. As this example is purely hypothetical, these red and blue dots can represent anything, be it petals on a flower or coins and their diameter.

In terms of pattern, or grouping, you can see that the top part of each image is red, whereas the bottom is blue. Towards the middle, there seems to be some sort of a union. Machine Learning uses different algorithms to predict where a new, unseen sample will be placed. All other pictures in that figure are different algorithms, which you needn’t know (Unless you’re an engineer!).

Machine Learning: Use cases

  1. Climate Change Modelling

With the growth in the number of Earth-observing satellites and climate models becoming more powerful, scientists are turning to Artificial Intelligence and Machine Learning to overcome any deluge of data.

 To put this ‘data’ into perspective, the UK MET office holds about 45 petabytes of information as of now (Although, I wonder what they use it for, as it’ll probably be raining there!). Machine Learning has led to the growth of climate informatics. This has helped officials develop better climate models and predict accurate changes in weather.

This has further evolved into correct predictions for tropical cyclones, atmospheric rivers, and even weather fronts.

  1. Autonomous Vehicles

Since computers have the ability to continuously learn from experience, discern their surroundings and come to accurate results, more developers are working towards autonomous vehicles.

The number of ADAS (Advanced Driver Assistance Systems) have increased in numbers over the past years. They’re expected to reach a total of 122 million (!) by 2025. These autonomous vehicles use multiple cameras, sensors and radar systems to analyze and adapt to a rapidly changing environment.And with deep learning, they can know the behavior of other vehicles on the road, making for a save mode of transport.

  1. Medical Research

If the availability of a lot of data is key for machine learning, medicine is a gold-mine. Providing the industry with improved efficiency, optimized innovation, and tool creation, over a $100 billion can be generated – annually.

In 2016, IBM and Quest Diagnostics teamed up and announced the IBM Watson Genomics, which aims to integrate genomic tumour sequencing and cognitive computing. Another prime example of  the use of machine learning in medical research is Google’s DeepMind Health.

What machine learning is doing for medical research is simply reaching accurate diagnostics by going through a tonne of data, which can never be studied manually by a physician. Machine learning not only provides speed of diagnostic, but a personalised result report as well.

Machine learning has a lot, lot more use-cases. You can read about Forbes’s top 10 following this link.

Worth all the hassle; and the risk?

Have you ever watched the movie Terminator? Before going further, I have to say that it peaked with Judgment Day. Plus, they shot the heart out of dear ol’ Arnold in that new one…

Anyway, I really do not wish to live in a world that is ruled by machines. As with all things that aim to change the world, there’s a moral component with machine learning and AI. What will happen if Artificial intelligence outstrips our own and someday becomes bigger than humanity? Facebook did shut down it’s AI program after robots started to develop their own language. There will also be times when the decision a machine makes, while as good as it may be, it might not be morally right for us to follow.

The BBC did a wonderful piece on the above, which you may read here.

As for risk assessment, some machine learning strategies can fail up to 90{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} of times when applied to a real-life situation. So, is it worth the try, and the risk? At this point of time, I’ll go with a tentative yes. I suppose it’s just a case of ‘we’ll deal with the future when we get there!’

Final note

Machine Learning, unlike many areas of Artificial Intelligence, is not intangible. It is already here and is continuing to improve our services and daily lives. That being said, it is not perfect, nor will it be for the foreseeable future. This is simply because of the fact that not all data we feed the machines are perfect.

Perfection though, is a journey, and as we grow as humans, so will our machines and gadgets. The trust between them and us will grow steadily, and transparency in algorithms may help it develop faster.

And in my humble opinion, this ‘learn-by-doing’ process is pretty good, so we might as well work towards making it even better!

Sources:

http://www.bbc.com/future/story/20161110-the-real-risks-of-artificial-intelligence

https://www.techemergence.com/machine-learning-in-pharma-medicine/

https://www.informationweek.com/big-data/big-data-analytics/ai-machine-learning-drive-autonomous-vehicle-development/d/d-id/1325906?

https://www.nature.com/news/how-machine-learning-could-help-to-improve-climate-forecasts-1.22503

https://www.androidauthority.com/what-is-machine-learning-621659/

https://www.forbes.com/sites/bernardmarr/2017/07/07/machine-learning-artificial-intelligence-and-the-future-of-accounting/2/#3651a26ef510

https://www.coursera.org/learn/machine-learning/lecture/Ujm7v/what-is-machine-learning

http://www.expertsystem.com/machine-learning-definition/

https://www.youtube.com/watch?v=63NTeLmDANo&t=5s

https://www.youtube.com/watch?v=f_uwKZIAeM0

https://www.youtube.com/watch?v=IpGxLWOIZy4&t=551s

Hyperlinks:

  1. http://arxiv.org/abs/1605.01156
  2. http://press.ihs.com/press-release/artificial-intelligence-systems-autonomous-driving-rise-ihs-says
  3. http://www.mckinsey.com/industries/pharmaceuticals-and-medical-products/our-insights/how-big-data-can-revolutionize-pharmaceutical-r-and-d
  4. https://www.mskcc.org/ibm-watson-and-quest-diagnostics-launch-genomic-sequencing-service-using-data-msk
  5. https://deepmind.com/applied/deepmind-health/research/
  6. https://www.forbes.com/sites/bernardmarr/2016/09/30/what-are-the-top-10-use-cases-for-machine-learning-and-ai/
  7. https://www.forbes.com/sites/tonybradley/2017/07/31/facebook-ai-creates-its-own-language-in-creepy-preview-of-our-potential-future/#280a7cdc292c
  8. http://www.bbc.com/future/story/20161110-the-real-risks-of-artificial-intelligence
  9. https://www.bloomberg.com/news/articles/2016-11-10/why-machine-learning-models-often-fail-to-learn-quicktake-q-a

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Working Out at Home Isn’t Just Possible, It Might Even Be Better (Rank Princess-SEO)

To be healthy: A goal so simple, and yet it’s saddening how often people begin their fitness journey but give up on it mid-way. Been there? Of course, you have! We all have. But don’t blame yourself anymore. This time it’s going to be different.

Yes, we know that you’re busy. Yes, we understand the household pressure as well. But what we don’t understand, however, is you letting those factors become a roadblock on your journey to a healthy, better body. It doesn’t have to be that way. Read on to find out why it won’t.

Why Plans Crash

You not being able to join a fitness regime could be attributed to various factors:

  • Lack of a good gym nearby.
  • Unavailability of dedicated time for working out.
  • Unaffordable gym memberships and associated costs.
  • Lack of proper guidance at the gym.

There could be other reasons as well stopping you from achieving the body you desire. Truth be told, the fault lies in the very operating model of the fitness industry. While all gyms do a great job at making us sign up for their annual packages, very little is done to keep us going.

It is for these reasons that the effectiveness of gyms and other fitness programs is sometimes questioned. The solution? Remove fitness centres from the equation and keep the regime. Sounds impossible? Welcome to Mobiefit.

Fit at Home

The founders of Mobiefit realised the need for personalised and professional fitness training that can be availed without leaving the house. The result was the Mobiefit Body app.

The Mobiefit app allows you to work out your entire body at home without using any equipment at all. You read that right: zero equipment.

For the development of the Mobiefit Body app, the development team worked closely with fitness experts and personal trainers to ensure that you get the very best of what the health and fitness world has to offer.

How it Works

The effectiveness of the app lies in its simplicity and adaptability. The Mobiefit Body app doesn’t have a fitness plan for all of you. It has a fitness plan for EACH one of you. The app works closely with you to understand your needs, goals, available time, and work out area and complies a fitness regime that is unique to you.

When you’re working out at home, your work out revolves around body weight exercises. These are the exercises that use, you guessed it, the weight of your body to activate your muscles and tone your physique.  The app has a library of over 250 training videos and over 47 exercises. You simply feed your initial physical data, goals, workout intensity, and you’re good to go. You will receive personalised guidance to perform those exercises and advance through your program.

The app calculates the duration of your workout, the calories burnt, the number of sets of each exercise performed and keeps track of this data to compile a chart of your progress over time. The included challenges will keep you focused and hungry to reach your goal. The more you achieve, the more you’ll be motivated. The more motivated you are, the more you’ll achieve.

Is It for Me?

Do you wish to be healthier tomorrow than you are today? If yes, then the app is for you. So, whether you are a busy professional who can’t allocate gym time, a student bearing the burden of exam prep, a homemaker who’s too caught up in other commitments or any individual who can’t make it to a fitness centre, Mobiefit is for you.

With Mobiefit Body, you save on gym memberships, personal trainers and fancy gym outfits (c’mon let’s be honest) and avail great personalized training at any time you want, at the place of your choice.

All you have to do is make a choice: A choice to leave behind the life of procrastination and negligence of your health; a choice to take control of your health and doing something for it. All you have to do is make these simple choices, and we promise you that your body will thank you for it.

LSI Keywords

Working out at home

Home workout plans

Mobiefit health plan

Mobiefit Body app

No equipment workout

12 Easy Home Workouts Lose Muffin Top

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Working Out at Home Isn’t Just Possible, It Might Even Be Better (Rank Princess-SEO)

To be healthy: A goal so simple, and yet it’s saddening how often people begin their fitness journey but give up on it mid-way. Been there? Of course, you have! We all have. But don’t blame yourself anymore. This time it’s going to be different.

Yes, we know that you’re busy. Yes, we understand the household pressure as well. But what we don’t understand, however, is you letting those factors become a roadblock on your journey to a healthy, better body. It doesn’t have to be that way. Read on to find out why it won’t.

Why Plans Crash

You not being able to join a fitness regime could be attributed to various factors:

  • Lack of a good gym nearby.
  • Unavailability of dedicated time for working out.
  • Unaffordable gym memberships and associated costs.
  • Lack of proper guidance at the gym.

There could be other reasons as well stopping you from achieving the body you desire. Truth be told, the fault lies in the very operating model of the fitness industry. While all gyms do a great job at making us sign up for their annual packages, very little is done to keep us going.

It is for these reasons that the effectiveness of gyms and other fitness programs is sometimes questioned. The solution? Remove fitness centres from the equation and keep the regime. Sounds impossible? Welcome to Mobiefit.

Fit at Home

The founders of Mobiefit realised the need for personalised and professional fitness training that can be availed without leaving the house. The result was the Mobiefit Body app.

The Mobiefit app allows you to work out your entire body at home without using any equipment at all. You read that right: zero equipment.

For the development of the Mobiefit Body app, the development team worked closely with fitness experts and personal trainers to ensure that you get the very best of what the health and fitness world has to offer.

How it Works

The effectiveness of the app lies in its simplicity and adaptability. The Mobiefit Body app doesn’t have a fitness plan for all of you. It has a fitness plan for EACH one of you. The app works closely with you to understand your needs, goals, available time, and work out area and complies a fitness regime that is unique to you.

When you’re working out at home, your work out revolves around body weight exercises. These are the exercises that use, you guessed it, the weight of your body to activate your muscles and tone your physique.  The app has a library of over 250 training videos and over 47 exercises. You simply feed your initial physical data, goals, workout intensity, and you’re good to go. You will receive personalised guidance to perform those exercises and advance through your program.

The app calculates the duration of your workout, the calories burnt, the number of sets of each exercise performed and keeps track of this data to compile a chart of your progress over time. The included challenges will keep you focused and hungry to reach your goal. The more you achieve, the more you’ll be motivated. The more motivated you are, the more you’ll achieve.

Is It for Me?

Do you wish to be healthier tomorrow than you are today? If yes, then the app is for you. So, whether you are a busy professional who can’t allocate gym time, a student bearing the burden of exam prep, a homemaker who’s too caught up in other commitments or any individual who can’t make it to a fitness centre, Mobiefit is for you.

With Mobiefit Body, you save on gym memberships, personal trainers and fancy gym outfits (c’mon let’s be honest) and avail great personalized training at any time you want, at the place of your choice.

All you have to do is make a choice: A choice to leave behind the life of procrastination and negligence of your health; a choice to take control of your health and doing something for it. All you have to do is make these simple choices, and we promise you that your body will thank you for it.

LSI Keywords

Working out at home

Home workout plans

Mobiefit health plan

Mobiefit Body app

No equipment workout

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Give that gym a miss and work out at home instead, like a Pro! (Rank Princess-SEO)

If you’re someone who has been working out at home, there’s no one better than you who knows how convenient and effective it is. If you can resist the temptation of turning on the TV or cuddling in your soft couch, working out at home could turn out to be the best thing for you.

Men and women are from different planets, they say. When it comes to their workout preferences, we can agree with that. While most men prefer pumping iron in the gymnasium, women would rather do yoga from the comfort of their homes. So whose fitness regime is better, you ask? Well, no one-size-fits-all, but each person stands to benefit from the experience of the other.

Recent surveys suggest most women no longer are in the pursuit of finding the motivation to drag themselves to the gym; most of them are now happy to work out at home instead. So what then has caused this shift in the pattern? Let’s find out:

Saves travel time

Modern women are multitaskers – they play multiple roles during the day – that of a wife, a mother, a homemaker and a working woman. She leads an extremely busy life and every minute of her time is very important for her.

Working out at home saves a tremendous amount of time for the quintessential modern woman. She doesn’t have to wade through mad traffic which is an unavoidable byproduct of modern cities nor travel long distances just to get to a far-off gym.

Working out at home can be fun too

Technology is evolving every single day. And so are the options for working out at home. There are a plethora of mobile applications, fitness DVDs and game consoles available today. Not only do they make working out interesting but they help you achieve desired results in a very cost-effective way.

Home workouts allow you to wear what you want to

Workout in your comfortable pyjamas, wear your geeky glasses or that drooping t-shirt, without any hesitation. You can wear what you want to, for nobody is judging you for what you’re wearing.

Also, save yourself from shopping for that dreaded spandex.

You can split your workout throughout your day

For women who have small children or a husband who need them all the time for tiny things, finding even thirty minutes of uninterrupted workout time can be quite a challenge.

Instead of not working out altogether, wouldn’t it be better if you work out for short periods of 10-15 minutes each?  Working out at home gives you the flexibility to do so.

It is easy to do a short uninterrupted meditation

It is a good practice to meditate for a while after every workout session. And we bet you can never do that at the gym. Workout from the comfort of your home and end your workout session with a short meditation.

Spend some time in your kitchen doing some thoughtful thinking

Eighty percent of our fitness is directly dependent on what we eat. We’d do much better if instead of thinking so much about our workout routine, we spent some quality time in our kitchen thinking and preparing a nutritious meal.

Who needs the StairMaster when you have the actual stairs?

Your home has the potential to give you a brilliant cardio workout. Run up and down the stairs, pull out that skipping rope, and dance as if no one is watching or do some yoga exercises – options are plenty.

Germ infected machines of the gym aren’t for you

Women, those of you who want to lose weight and aren’t keen on going to the gym, you’re on the right track. Machines at the gymnasium are used by a countless number of people every day and may be laden with germs. As if worrying about tedious workout routines wasn’t enough, you would have to worry about potential infections too. Workout at home instead and watch the fat melt away.

If you’re finding sticking to your workout regime and consistently going to the gym difficult, why not design a home-based workout routine that’s easier to follow and is enjoyable? Here’s to a healthier, stronger and energetic you!

LSI Keywords: working out at home, pumping iron in the gymnasium, Modern women are multitaskers, uninterrupted meditation, Germ infected machines of the gym, work out for short periods.

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Give that gym a miss and work out at home instead, like a Pro! (Rank Princess-SEO)

If you’re someone who has been working out at home, there’s no one better than you who knows how convenient and effective it is. If you can resist the temptation of turning on the TV or cuddling in your soft couch, working out at home could turn out to be the best thing for you.

Men and women are from different planets, they say. When it comes to their workout preferences, we can agree with that. While most men prefer pumping iron in the gymnasium, women would rather do yoga from the comfort of their homes. So whose fitness regime is better, you ask? Well, no one-size-fits-all, but each person stands to benefit from the experience of the other.

Recent surveys suggest most women no longer are in the pursuit of finding the motivation to drag themselves to the gym; most of them are now happy to work out at home instead. So what then has caused this shift in the pattern? Let’s find out:

Saves travel time

Modern women are multitaskers – they play multiple roles during the day – that of a wife, a mother, a homemaker and a working woman. She leads an extremely busy life and every minute of her time is very important for her.

Working out at home saves a tremendous amount of time for the quintessential modern woman. She doesn’t have to wade through mad traffic which is an unavoidable byproduct of modern cities nor travel long distances just to get to a far-off gym.

Working out at home can be fun too

Technology is evolving every single day. And so are the options for working out at home. There are a plethora of mobile applications, fitness DVDs and game consoles available today. Not only do they make working out interesting but they help you achieve desired results in a very cost-effective way.

Home workouts allow you to wear what you want to

Workout in your comfortable pyjamas, wear your geeky glasses or that drooping t-shirt, without any hesitation. You can wear what you want to, for nobody is judging you for what you’re wearing.

Also, save yourself from shopping for that dreaded spandex.

You can split your workout throughout your day

For women who have small children or a husband who need them all the time for tiny things, finding even thirty minutes of uninterrupted workout time can be quite a challenge.

Instead of not working out altogether, wouldn’t it be better if you work out for short periods of 10-15 minutes each?  Working out at home gives you the flexibility to do so.

It is easy to do a short uninterrupted meditation

It is a good practice to meditate for a while after every workout session. And we bet you can never do that at the gym. Workout from the comfort of your home and end your workout session with a short meditation.

Spend some time in your kitchen doing some thoughtful thinking

Eighty percent of our fitness is directly dependent on what we eat. We’d do much better if instead of thinking so much about our workout routine, we spent some quality time in our kitchen thinking and preparing a nutritious meal.

Who needs the StairMaster when you have the actual stairs?

Your home has the potential to give you a brilliant cardio workout. Run up and down the stairs, pull out that skipping rope, and dance as if no one is watching or do some yoga exercises – options are plenty.

Germ infected machines of the gym aren’t for you

Women, those of you who want to lose weight and aren’t keen on going to the gym, you’re on the right track. Machines at the gymnasium are used by a countless number of people every day and may be laden with germs. As if worrying about tedious workout routines wasn’t enough, you would have to worry about potential infections too. Workout at home instead and watch the fat melt away.

If you’re finding sticking to your workout regime and consistently going to the gym difficult, why not design a home-based workout routine that’s easier to follow and is enjoyable? Here’s to a healthier, stronger and energetic you!

LSI Keywords: working out at home, pumping iron in the gymnasium, Modern women are multitaskers, uninterrupted meditation, Germ infected machines of the gym, work out for short periods.

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Skin Care Du Jour: The Newest Trend In Skin Care

Microcurrent facials are one of the hottest skin care trends. Enhance your skin’s natural age-fighting abilities with this successful treatment.

What is a microcurrent facial?

The International Dermal Institute uses an electrical current at a very low voltage to fight ageing. The microcurrent stimulates cells to enhance the skin. The current triggers chemicals already found in the skin to make it look young.

Benefits of a microcurrent facial

A microcurrent facial has many advantages. It can even be used alternative medicine for restoring damaged skin! Some other benefits include:

  • Less wrinkles
  • Lifted eyebrows
  • Better muscle tone
  • Improved circulation

These benefits can appear wherever the microcurrent is applied. Not only on your face, but the same results can be seen on your neck as well!

Technology used in the microcurrent

The patent for the microcurrent facial device states that it can sometimes be used in conjunction with other techniques. Sometimes it is paired with photo rejuvenation technologies, which enhances the effect of the microcurrent.

The device that delivers the microcurrent uses electrodes to distribute the microcurrent evenly. This is done by placing the electrodes in a particular pattern on the skin. The patent also mentions that surface area is of vital importance in the microcurrent technology. The shape of the apparatus ensures that as much skin as possible receives the current.

Although you are applying a current to your face and neck, there is no risk associated with this treatment. The current is naturally occurring in your body and is only enhanced by the technology.

A scientifically backed treatment

A study published by the National Institute of Health found that applying a microcurrent increased the body’s production of various molecules. Specifically, there was an increase in amino acid and adenosine triphosphate (ATP) production. Both of these molecules are essential for cell repair and production.

Life Science Journal published an article which found that nearly half (over 48{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616}) of women who were treated with a microcurrent showed the greatest improvement in wrinkle reduction on their forehead. 11{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} of women also saw growth near their nose and mouth.

Another form of microcurrent treatment

Another form of the microcurrent treatment is called ‘specific iontophoresis’. This treatment penetrates the skin at a deeper level. Although it uses the same process as a microcurrent facial, it lasts longer.

Advanced Clinical Aesthetics found that particular iontophoresis allows clients to target where the current goes through the body. This enables customers greater control over their skin and their appearance. Their study reports examples of various application settings. For overall coverage, high frequency and small waves should be used. If, on the other hand, you are looking for deeper skin penetration, use low frequency and larger waves.

The next trend?

Microcurrent facials undoubtedly have a huge impact. They decrease ageing and rejuvenate the skin. Best of all, they are scientifically proven to pose no risk! Many studies also show that this treatment is effective, so you can expect to see results!

Keywords:

Microcurrent Facial, Aging Skin, Cells, Care, Wrinkles, Rejuvenation, Beauty Treatment

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Healthy Tips and Recipes

Our world is full of unhealthy drinks, snacks, and fast food. As a culinary student in Southern California, I learned some tricks to turn unhealthy favorites into yummy healthy alternatives. While there is a misconception that everything healthy is vegetarian, it isn’t true. Even a vegetarian diet can have harmful components. I will share some of my secrets that even your kids will love!

Replacing Rice

Rice is a big staple in the diet of a lot of different cultures. When trying to cut down on carbs and calories, there is a healthier alternative. This little secret will even get your kids to eat their vegetables without even knowing it. Use cauliflower rice to replace the rice. Cauliflower rice has a similar texture to rice and even looks like it. No one will know the difference. In my household, rice and beans are something we eat quite often for lunch. I switched to cauliflower rice, and my kids didn’t even notice. Try out this recipe the next time you have left over chicken.

  •    Teriyaki Chicken Bowl using Cauliflower Rice
  •    Chicken breast (2 cups shredded)
  •    Spinach (4 cups)
  •    Sugar snap peas (1 cup)
  •    Orange bell pepper (you can use red or yellow bell pepper)
  •    Yellow and red cherry tomatoes (1 cup)
  •    Teriyaki sauce
  •    EVOO (extra virgin olive oil)
  •    Cauliflower rice (2 cups)

Take your bell pepper and thinly slice it and set it aside until ready to sauté. Cut all your tomatoes in halves or quarters depending on your preference. Once you’ve chopped everything, lightly drizzle the EVOO into a pan on a medium high heat. Add all the vegetables and the pre-shredded chicken into the pan to sauté. Once all the contents are nice and hot, add about six tablespoons of teriyaki sauce. 

While sautéing your chicken and vegetables, start heating you cauliflower rice in a separate pan. 

Tip: You should always keep a food thermometer in the kitchen. A safe temperature for food to be served is between 145-170 degrees Fahrenheit. 

Once it is all at a safe food temperature, place the cauliflower rice in a bowl and top with your teriyaki chicken and vegetable mixture. It is now ready to eat.

There are many different recipes with cauliflower rice. Talk about a cut in calories; cauliflower rice is only 25 calories per cup versus 199 calories per cup of white rice or 216 calories per cup of brown rice.

Say No to Sodas

While sodas are a huge market for drinks, they are extremely unhealthy and full of calories. There are 138 calories per can of Coca Cola, one of the leading brands of soft drinks. You don’t have to cut carbonated drinks out of your diet but try switching from sodas and try flavored carbonated water which has zero calories. If you have kids that don’t like to drink water, this is a great trick because it has all the ‘fizzle’ kids love but none of the calories and harmful ingredients that sodas have. 

Carbonated water also satisfies thirst while soda makes you thirstier. You won’t have the sugar crash with carbonated water that you get from sodas either. In my opinion, there are also more flavor profiles to choose from with carbonated water than with soda. 

Healthy Tips and Tricks

Here are some healthy tips and tricks to keep a healthy diet and lifestyle:

  •    To follow healthy eating, eat three meals a day (breakfast, lunch and dinner) with small snacks in between meals. Instead of reaching for a candy bar or cookies as a snack try having fresh fruits or nuts. Even a small portion of yoghurt and granola would be a great healthy snack.
  •    Fish holds a significant bit of Omega 3s (ALA, EPA and DHA). EPA and DHA can help with stiffness in joints. DHA is essential for neurological and visual development in infants. After much research, cultures that eat a diet that contains higher levels of Omega 3s have a decreased rate of depression and bipolar disorders. It doesn’t hurt to increase your intake of fish.
  •    Your brain can sometimes trick you to think you are hungry when you are thirsty and vice versa. Try drinking water when you start getting hungry between snacks and meals. But at the same time, you don’t want to drink way too much either. So try to drink in moderation. Eating in moderation is also a good thing to practice.
  •    Always try to make time for breakfast! Breakfast is the meal that is the most important. It gives you that energy boost to get your day going right. You will notice your ability to focus better as well as a boost to your metabolism. Remember that eating in moderation is important too. Eating breakfast in the morning will cause a chain reaction to not overeat during later meals and snacks. 

While the list of healthy tips and tricks can go on and on, you don’t have to get overwhelmed. You have to find what fits you and your family best. Staying healthy can be easy if you put your mind to it and be creative. Positive thinking will also promote a healthier lifestyle. It is up to you to get out and exercise, eat healthily, and live healthily. 

Keywords: Eat Healthy, healthier lifestyle, healthy tips, healthy, alternatives, healthy diets, calories, cauliflower rice, eating in moderation

 

 

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