News Rewrite (Rank Princess)

Pachauri Case: Is It The Beginning Of Gender Equality At The Workplace?


From sensitivity to sensationalism, the RK Pachauri case has been a potboiler of sorts. But it has very rightfully highlighted the issue of high-profile gender injustice. It will go a long way in establishing gender equality in the workplace!

Sexual Harassment Charges Against RK Pachauri; Salute To The Whistleblowers!

RK Pachauri had been heading TERI (The Energy and Research Institute) since 1982. In 2016, two women employees cried foul play. The alleged sexual harassment charges against the invincible Pachauri brought him in the eye of the storm.

No doubt, it takes guts to be the whistleblower. Moreover, when the victim picks up cudgels against a high-profile perpetrator of crime.

After that, a few recent developments, in this case, have made it all the more an eyeball catching high octane drama.

Sequence of events that made the RK Pachauri case controversial:

The RK Pachauri case snowballed into a controversial boulder over time. This is how things unfolded:

 A woman employee alleged sexual harassment against RK Pachauri.
 Even as this case was sub judice, TERI controversially promoted RK Pachauri to the post of a Chairman. It technically meant that Pachauri would deliberate on his case.
 There was a widespread public outcry in full media glare. Anyone could smell foul play from this act of brazenness!
 Even women’s rights organizations joined hands with the media.
 In the meantime, another female employee alleged sexual harassment against RK Pachauri.

All this worked against the already bleeding reputation of TERI as well as its Chairman RK Pachauri.

TERI’s Panic-driven Damage Control

The biggest folly of the institute lay in promoting Pachauri. So, it had to do some damage control.

The Governing Council of TERI, therefore, asked RK Pachauri to go on an indefinite leave. It was done to try and patch their already tarnished reputation.

While this was more of a whitewashing effort, it helped the victims passively. It strengthened their stand. It was also a baby step against gender injustice and sex crimes at the workplace.

Damage Control Consolidation By The Governing Council of TERI

The Governing Council took quick decisions which were actually for the female workforce. These were:

 The Governing Council of TERI sent RK Pachauri on an indefinite leave.
 Pachauri was also banned from all TERI organizations pending final decision on the sexual harassment charges leveled against hi.
 It then consolidated this step by appointing Ashok Chawla as the new Chairman.
 Chawla was the former Union Finance Secretary and the former Chairman of the Competition Commission. He has a clean, professional track record.
 The Council also issued an official statement. The statement proclaims its resolve to protect the rights and interests of its female employees.

Finally, justice is coming to play even though the law will take its own course.

The Governing Council has finally been bold enough in its ouster decision against Pachauri. Also, its statement about protecting the rights of its women employees is cautiously worded. It upholds the dignity of its female workforce.

It means a lot in an organization where 33{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} of the workforce is female. Also, 14 of their 30 directors are women.
Hopefully, this will be a positive step towards establishing and consolidating gender equality in the workplace.

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Nexus 6p Review (Rank Princess)

Google Nexus 6p: The Best Nexus Is This Huawei Nexus In Android’s Smartphone Domain!

Now all you Android-Andersons and Google-Garrisons will get just what the doctor ordered. You have the perfect, synergized technological bonding of Google; this time with Huawei. And the result is the new Google Nexus 6p!

Google’s Nexus has been with many hardware partners. But in 2014, it came up with the premium smartphone range Google Nexus 6 with Motorola.

And then in 2015, came the better deal; viz. Google Nexus 6p with Huawei.

Price Downgrade And Technological Upgrade All Rolled Into One

Motorola’s Nexus 6 was a flagship-grade phone. But its high price didn’t gel with Motorola’s brand image.

You bet there is an aspiration value attached to the brand. So, a lower price tag was the need of the hour.

With Google’s Nexus 6p offering, the company has hit the bull’s eye. A lighter screen, lighter in overall weight, and an upgraded version of the operating system all rolled into one. You are sure to go and grab this new offering and feel you have got your money’s worth.

What Do You Need To Google About The Google Nexus 6p?

The Google Nexus 6p is any day a smarter choice even at a price tag of US$499, because:

 It nestles fat on the Android 6.0 Marshmallow; the latest in the confectionery range (KitKats, Lollipops, and Marshmallows) of Android software.
 Dual quad processors power the CPU. Quad-core 1.55 GHz Cortex-A53 and Quad-core 2.0 GHz Cortex-A57 give you the fastest gizmo without substantial battery drain.
 AMOLED display panels give you a unique display, beating all “I”-world wonders!
 The 12.3 MP camera, the laser autofocus and dual LED flash is a cinematography delight. Ditto with the 2160p picture-perfect video capture.
 With a Type C USB plug, charging and battery backup basics are well in place.
 With 3GB of RAM, you can choose from 32GB, 64GB or 128GB of storage options as per your usage.

So, you can go and grab your set now!

Hitches And Glitches In The 6p Pitches

There are a few hiccups in the technological wonderland here:

 The camera lacks OIS (Optical Image Stabilization); the very basic thing required to check blurring of images.
 Your affair with SD cards ends here. It has no external storage.
 Blame it on the Qualcomm Snapdragon 810 chipset; heating is of prime concern in spite of the speed and memory assets.
 And yes, all you radio buffs, please do not set your eyes on this set. In fact, this is the story of almost all high-end smartphones for reasons unknown.

Must Buy, But. Why?

More often than not, high-end smartphones do not have FM radio. Neither does this phone.

Next, the internal memory is up to 128 GB. So, the above cannot be a deterrent in your buying the phone.

This 5.7 inches display Android delight will give tough competition to any “I”-centric Apple device. The aluminum, graphite, and frost add color options to its enviable contours.

To add to this is the look of the part plastic and part metal body with a superb finish!

And yes, not to forget, pay for this gadget for being loyal to you. It has fingerprint sensors to recognize the user. It ensures security while making many operations a button’s click away!

The Ultimate Reality Check

However, before being Nexus 6p’d by Google, here is a reality check for you:

 The price is still very high.
 It comes down heavy, well literally, not just on your budget but also in your hands. The set weighs about 178 grams.
 Your smartphone is not smart enough to be used as a remote for ACs, TVs, etc. Alas! It has no infrared sensors.

The Bottom Line

Buy this smartphone coquet if you want to get a good processor experience with the best available Android software.

Finally, are you racing for speed? Are you on the lookout for looks? Are you an image buff longing for a long battery backup in smartphones? The Google Nexus 6p satiates your gadget and technological urges to the core.

Primary Keyword – Google Nexus 6p (used six times, once in the title, once in the excerpt, sub-heading, last round up paragraph and twice in the body of the matter)

LSI Keywords –

Variants – Google Nexus 6, Google’s Nexus 6p, Nexus 6p’d by Google (3 times)

Antonyms/ Synonyms – Android 6.0 Marshmallow, Dual Quad processors, “I”-world wonders, 5.7 inches display Android delight, “I”-centric Apple device, smartphone coquet. (6 times)

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ADITI Web Content (Rank Princess)

(Rewrite of this website content page as a dummy piece. The company is NOT related to us in any way and this piece wasn’t ordered by them.)

ADITI: Pioneering in IoT Technologies

You have just opted to interact with a subsidiary of a Fortune 500 company. We are known to create a summarized, integrated cosmos for you in almost every walk of life. That is the beauty of ADITI, a part of HARMAN, the IoT (Internet Of Things) solutions wizard.

IoT Solutions: The Need Of The Hour

In today’s world, everything is interconnected. Take, for instance, your mobile phone. It is, no longer a fancy set to make and receive calls and SMSes. It is a mini world to act as a GPS, to surf the net, to do e-commerce business, to be active on social networking sites, etc.

Similarly, all other gadgets, systems, and businesses are increasingly becoming like a package. For example, proper sales coordination and inventory management can streamline the warehousing business. Here is where IoT comes to play.

At ADITI, you can be assured to get this connectivity with a plethora of technical, strategic and software interfaces.

ADITI: Not Just A World But An Experience Of IoT

For proper IoT, you need a smooth conduit of actions, systems, and processes. So, the interface is in a summarized, user-friendly form and the solutions are also very easy yet befitting.

We deliver this artistry of interconnection, thus making it an experience in itself rather than a conglomeration of boring processes.

Real Time Interconnectivity Is The Crux Of Our Line Of IoT Services

What you get is a complete package of our IoT services. You will encounter a pool of strategies, services, techniques, mechanisms and tools. For this, there is a systematic infrastructure build up, comprising of:

 Garnering and streamlining of data.
 Analyzing this data to study trends and potential.
 Forming strategy and creating a brand image to suit your customers’ demand and taste.
 Bringing strategy to action, backed by marketing and constant innovation.

The result is a synergized solution for you and your clients.

Extended Wings of IoT At ADITI?

You can make out the broad working domain you will get for yourself. ADITI operates to extend IoT services to diverse clients:

 Retail clients – The retail world would be lost in a perfect economy. We help you maintain and retain customer loyalty, reinforced by using technology to the advantage of the retailer.
 Agriculture – Farmers swear by our apps, data, and reports. This IoT service helps to get manifold returns on their harvest. It also works to figure out what to sow and how to do so to get the best yield.
 Healthcare – You need proper streamlining and coordination of many health care variables. ADITI enables this to realize your goal of quality patient care. This includes cost-effective handling of resources, real-time updates of patients’ health, monitoring hygiene conditions, integrating billing and other department information, etc. All these combine to ensure perfect IoT in Healthcare.
 Oil and Gas Industry – You can tap our immense IoT potential for working and maneuvering with the most important variables of this industry. These variables are worker safety, inventory control, supply chain management, asset management and capital investment strategy, etc.

This way, ADITI’s IoT services take almost all sectors in their ambit.

The ADITI Infrastructure

Here we are talking about:

 Shared processing and management of resources via cloud computing. It enables efficient monetizing via our propriety IoT.
 Using multiple apps and data points to get managed IT services.
 Using Windows Azure Infrastructure Services (WAIS) is a master stroke in IoT. What you get is a rock solid cloud computing foundation, powered by Microsoft Azure.
 Easy conversion of data using cloud automation, you simply get a smooth conversion of your personalized data environment to connected computing units and variables.

Finally, ADITI has a human angle too in its professionals working relentlessly. Our IoT solutions with a human angle make the automation and interconnectivity generated solutions very real and ready to implement.

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Fast Food Chains SEO Article (Rank Princess)

The Funk Of Junk Is Not Over Yet; Fast Food Chains Are Here To Stay

Here is a photo-finish moment. Your lip-smacking fast food dishes compete with health guards! And hurrah! Fast food chains are here to stay!!

The Craze Of The Junk And The Double Standards Of Acceptance!

You, any day, would vouch for a leisurely dinner at a fine dining restaurant. But is that dose of steak and gravy not as much a fat enhancer as hamburgers and hotdogs? So, have I stirred the hornet’s nest with this question? 😉

We, very conveniently look down upon junk food joints. It is perhaps because there is no snob value attached to them.

But..

You can see suave entrepreneurs with loosened tie-knots at these joints at the end of a hectic day. And they enjoy the burger and fries on the sly!!

The Origin And History Of Fast Food Chains In America

The funk of junk food is not a new fad of the Y, Zee or Alpha generation.

Fast food chains trace their origin to White Castle, which was founded in 1921.

But health concerns are a recent phenomenon that gained momentum over the last decade or so.

Fast Food Chains’ Fact Profile: Job Opportunities Versus Archaic Labor Laws!

Interestingly, you have the most glamorous jobs with the least labor law concerns in this industry. These paradoxical facts will leave you stunned:

• More people are trained every year in this industry than in the US Army.
• Most stylized jobs for the unskilled workforce are a big draw.
• However, you bet these employees have to stretch a lot.
• The labor laws applicable are archaic and not work force-friendly.

So, here is an industry of roses strewn with thorns. And this happens to be the story of every fast food chain!

American Fast Food Facts

We, Americans have the highest consumption of instantly palatable delights. Here are a few breath-taking facts to leave you dead in your tracks!

• America alone has the biggest fast food industry in the world worth 240 billion dollars a year!

• Every morsel of sandwich, fries or burger on your plate is your proud contribution to this industry!

• We queue up more in takeaway joints than in movie theaters! Surprised?

The War Of Tongues And Hearts And Waists And So On..!!

All you health nerds, don’t you grab a mouthful of those instant noodles and tacos at multi-cuisine restaurants? So, the elegance of fine dining restaurants is not a certificate of health.

The idea is to stress on health but not without satiating your palate at times. Striking the right balance is not difficult.

Tax On Unhealthy Eatables Or Imposing Healthy Food Norms? How To Strike A Balance Between Health And Taste?

Shouting jingoistic slogans against fast food chains will do no good. A better option is to impose taxes on these unhealthy eatables.

• Mexico has passed laws to this effect.

• Next to follow suit are Ecuador, Chile, Brazil, and Peru.

• Socially responsible businesses will not blot out the taste from the health map.

• Better still, marry health and taste with proper research!

Hopefully, this serves the purpose better. These on-the-go eating outlets have a checkered history. But they will play a long innings on the pitch of taste buds!

So, moderation is the new buzz word in the fast food chain saga. Giving in occasionally, to your epicurean side is unlikely to block your arteries or even stretch your waistline. These factors having been taken care of, there will be no looking back for fast food chains!

Primary keyword – fast food chains

LSI keywords

Variants – fast food chains’, fast food chain

Antonyms/Synonyms – junk food joints, fine dining restaurants, take away joints, fast food joints, on-the-go eating outlets, multi-cuisine restaurants, American fast food facts, fast food industry

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Movie Review (Rank Princess)

Neerja – Sonam Kapoor’s Best Performance

Neerja Bhanot’s act of valour and bravery is hidden from nobody. But viewers were curious to see how the story got screened on the silver screen. Surprisingly, Sonam Kapoor does absolute justice to the role in unfolding the true story of the Pan American hostess to the audience.

The Real Story

On September 5, 1986, Neerja Bhanot, a Pan American airline hostess, was on her first flight; Pan Am flight 73. Terrorists linked to the Palestine’s Abu Nidal Organisation hijack the flight when it takes off from Bombay.

The terrorists manage to board the flight, but their plans fail when Neerja alarms the pilots who manage to escape. With around 360 passengers on board, at the mercy of the hijackers, hell breaks loose.

Neerja faces the terrorists and rescues many on board but loses her life in this battle.

Overall, Good Direction by Madhvani

The movie is a little dramatic and a bit filmy. However, that does not take away the essence of what the director has tried to portray. Minutes into the movie you get swept away by Sonam Kapoor’s acting and the way the story unfolds.

The Movie

Madhvani’s direction is worthy of appreciation. The story and the direction tilt a bit towards some extra drama. Nevertheless, the movie keeps you glued till the end.

The movie starts and builds the tension immediately that stays with the audience till the end. Parallel narrations between Mumbai and Karachi create an atmosphere of anxiety around you.

This 122 Minutes Film is a Must Watch

Madhvani has portrayed his character with a lot of care.

• Building the story on how Neerja has always learned to stand and fight for the right, he has created the plot well by letting his audience connect to the character.
• From a humble home with a loving mother, father and two brothers to a brutal husband, Neerja is shown as a vulnerable lady but with a lot of composure. Undoubtedly, a well-written script, the movie has a flow that audience enjoy.
• The narration is just apt and gets you into the plot where you want to salute the extraordinary air hostess who showed exemplary courage and was faithful to her duty.

A Sonam Kapoor Movie

Sonam Kapoor has a lot to cheer about after the release of the movie. She has carried the film well and has done complete justice to the role. Neerja opens a whole new and challenging door to Sonam Kapoor’s Bollywood career.

Not to mention is the outstanding acting of Shabana Azmi, who plays Neerja’s mother. Yogendra Tiku, who plays the role of Neerja’s father, has also been appreciated.

A Great Movie Worth Watching

Neerja is a great family movie, a must watch. For the real story of Neerja Bhanot and Sonam Kapoor’s acting, I would recommend the film. Madhvani’s direction is applaudable. He has portrayed the character of Neerja to the audience in the best possible way.

Neerja is a well-written and a well-directed documentary which is sure to fill your hearts with praise. It will want you to salute the brave Pan American air hostess, Neerja.

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News (Rank Princess)

The Second Round of the Odd-Even Rule – Not a Hit Among the People of Delhi

Round one of the odd-even rule laid down by the Kejriwal government in Delhi was well accepted by the masses. But something seems to have gone wrong in the second phase.

With more cars on the roads and a greater number of ineligible vehicles out on the wrong days, the government needs to reconsider its decision of implementing this law and going ahead with round three in the future.

The Odd-Even Rule

The system is not something new. In fact, it was applied before the summer Olympics in the city of Beijing. The law was so effective that the government made it a permanent rule.

Paris, Bogota, and Mexico are a few places where this method is imposed by the government and has proved to be a great success.

A Few Points

You need to know these important rules of the odd-even law.

• If your vehicle has an odd registration number, it can be on the roads only on Mondays, Wednesdays, and Fridays
• Even number registered vehicles are allowed on the streets only on Tuesdays, Thursdays, and Saturdays.
• The rule does not hold on Sundays.
• The vehicles exempted are two-wheelers, emergency vehicles, and CNG driven public transport vehicles.
• If you have a vehicle coming from another state, this law will still apply. Vehicles owned by ministers can be out only on permitted days.
• Public transportation will increase with a greater number of buses and metros so that commuters do not face hassles commuting.
• The system will be tested in phases to see if it works out and helps in controlling pollution levels of Delhi.

The Reason why Delhi Government had to Impose this Rule

The rise in the pollutions levels of Delhi is alarming, and our government is in need of a plan to curb it.

The Kejriwal government decided to enforce this method to control the number of vehicles on the road each day and thus bring down the pollution level in the city.

Reasons Why Round Two Did Not Work Out

There are a few plausible reasons why Delhi did not oblige in the second round.

• Round 1 was implemented in winters whereas round 2 in summers.
• There are not enough buses and trains, and people were not ready to travel in packed buses during summers.
• Dust and pollution are on the rise in Delhi during this season which forced people to travel in the comfort of their vehicle.

The Delhi Government Needs to Re-Think its Strategy to Fight Air Pollution

The real idea of implementing the odd-even rule was to bring down the pollution levels in the city. But studies do not show this to be happening. On the other hand, it was only creating more confusion and causing discomfort to the masses.

The government needs to re-think its action plan to fight air pollution without losing the confidence of the people of Delhi. Displeasure among the masses of Delhi will only cause trouble for the Arvind Kejriwal-led government.

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SEO Website Content (Rank Princess)

Promote your Healthcare Business with a Professional Medical Website Design

Are you looking for a one stop solution to help your healthcare business reach out to patients far and wide? Your search ends here at Practis. Use our design services and make your medical website user-friendly with the perfect engagement tools for your patients.

Hassle Free Payment Processing with Our Medical Website Design

We offer you nothing but the best! The secure payment platform lets you collect money safely through online bank transfers. You can accept credit card payments from patients online without worrying about any issues of security or fraud.

Our HIPAA compliant form builder tool is well integrated and allows you to collect payments securely.

Why do you Need a Customized Medical Website Design?

The healthcare business is huge, and you need to reach out to patients to increase your business.

• Personal engagement as well as an easy to use website is the key to attracting new as well as repeat patients.
• You can engage your visitors and let them have better access to your website. We let you reach out to your patients wherever they are.
• Our secure forms and payment methods let you keep all worries regarding payment collection aside.

Why Practis?

We at Practis know what to offer to prospective clients. Making them aware and engaging them is the key to operating a healthcare business. You can market your business and maintain a long-term relationship with your patients.

You get continuous support and service delivery in a professional manner with high-end quality.

Well Researched Information to Help Patients

At Practis, we believe in delivering nothing but the best. We provide you with unique content on various medical issues. You can use our content which is crafted to not only give information but also to help you rank well with search engines.

You can use the educational tutorial that we provide which is crafted well with animations to give a better understanding. With an option to choose between English and Spanish, your patients have access to a lot of medical treatments, procedures and help for their health conditions.

With a vast collection of health and medical related videos on the doctor’s website, your patients understand the treatment and the medication procedures better.

The Best Service

We have worked with various medical groups as well as hospitals and assure you of a professional level of healthcare website design. Doctors, as well as vendors in this industry, use our customized design.

From an option to choose the custom web design, basic web design and SEO bundle, you are at liberty to select the package as per your needs.

Only promoting your business through pamphlets, brochures and advertisements is not enough. Today’s businesses are taking all steps to rank better in search results to draw more clients towards them. The healthcare industry is not behind.

With so many healthcare industries, you need to stand out with an informative medical website to attract clients. A well designed and easy to use website, well-researched information and a higher rank in search engines is what we promise to deliver to you. So why are you waiting? Talk to us today!

Primary keyword – Medical website design,

LSI Keyword Variants –, medical website user-friendly, Customized Medical Website Design

Synonyms/Antonyms – website for health practitioners, doctor’s website, healthcare website design, custom web design, basic web design, informative medical website

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SEO Article (Rank Princess)

Looking to Grab a Quick Bite? Rush to Fast Food Chains!

Fine dining restaurants are getting competition from fast food chains. Students and office goers find it easy to grab a quick bite on their way. These quick service restaurants are now in great demand.

The history of ready meals dates back to 1916. White Castle in Kansas was the first joint that sold hamburgers. People welcomed this new concept, and slowly many chains sprung up in the country.

Today, this culture is not just restricted to the United States but has been widely accepted throughout the world. You can drive through and take away your meal on the go.

How to Run a Fast Food Chain?

Looking to run a fast food chain? Here are a few points that you should know. Value items on the menu add to the business. Discounts also work well. However, it is important that you do not give deep discounts that cut into your profit margin.

A few new items on the menu, new beverages, and some low priced dessert items add on to the business. They keep you ahead of your competitors.

Customer service is the key to run a profitable business. Train your staff well. Even a smile or a warm greeting goes a long way in promoting the business.

Registering sales and managing clients to avoid long queues is a must to run a profitable quick service joint. Manage your inventory so that your store does not run out of order. But at the same time, you should not stack a lot as that can lead to wastage.

A clean and well-organized interior also attracts clients. All this goes a long way in increasing the sales of your joint. Not only does it attract repeat clients but also new customers who come from referrals.

Advertisements during sporting events or TV commercials spread awareness of your brand and are an excellent way to promote your business. These should be done from time to time.

Get Quick Service at Fast Food Chains

Quick service is the key to operate these chains.

• Delivery of the order in the least amount of time makes it very convenient for office-goers and students.
• Pre-cooked meals are prepared centrally and distributed to multiple outlets.
• You’ll usually find standardized menus in all the outlets.
• The price of items is very economical making it is a very affordable dining option for you.
• Opt for takeaway or drive-through as per your convenience.

Try Salads and Low-Calorie Snacks at Fast Food Joints

Fast food restaurants had been blamed to have pulled the masses to an unhealthy lifestyle. However, these quick service outlets are now becoming more innovative and trying to include a lot of fresh and healthy ingredients to their preparation.

The joints have introduced many low calorie and sugar-free items on their menu. Many joints have now included healthy salads and traditional cuisines also to their list.

The next time you feel tempted to savor a quick bite, rush to a quick service joint near you. The burgers, fries, wraps, salads and desserts are sure to tempt you.

Primary keyword – fast food chains

LSI keywords Variants
–fast food joints, Fast food restaurants

Antonyms/Synonyms – fine dining restaurants, quick service restaurants, affordable dining, quick service outlets, pre-cooked, ready to make

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Linc Pens Article (Rank Princess)

Linc Pens

If It Is Linc, It Must Be Good!

Pens have always held a special place in the pockets of scholars and writers, helping them change the course of history. Writing Instruments help them document revolutionary ideas and propagate knowledge that makes it way between generations. This fact was reinforced when Veeru Sahasrabuddhe handed over the inter-galactic pen to Rancho.

Since its inception in 1994, Linc Pens & Plastics Limited has strived to produce pens of such importance. Linc pens carry the legacy of writing instruments not only forward, but in the hands of every Indian that aspires to learn and grow.

Linc Pens have expanded to manufacture a whole range of stationery products and to make the presence of their high-grade products felt in more than 40 countries across the globe. Making profit is not the only aim for Linc.

  • The SA8000:2008 Certification awarded to them in addition to the excellent career prospects and work culture within the company proves their commitment towards its manpower. If you see them hiring at your campus placements, jump for it!
  • The manufacturing facilities at Linc have also been awarded the ISO 9001:2000 certification standards for incorporating high degrees of process discipline and automation.

Wide Collection of Superior Writing Instruments for the Masses

Linc has always designed its products around the philosophy of maintaining high value to cost ratios. This enables them to make a wide range of pens for the regular to the premium category users.

Linc has a product portfolio that encompasses close to 200 different products. With their high-quality manufacturing facilities, they are capable of producing writing instruments more than 2 million a day making them one of the largest in India.

The company caters to nearly every stationery need that includes:

  • Gel Pens
  • Ball Pens
  • Pencils
  • Erasers
  • Complete Sets of Geometry Boxes for the budding mathematician

It is not uncommon for find a Linc product in the hands of a pre-schooler to the hands of a company CEO!

Linc also has innovative ways of customizing their products for its corporate customers making its writing instruments an excellent and inexpensive marketing tool. This would be a definite boost to your company’s brand image. Not to mention customized stationery is also a brilliant idea for various inter-collegiate events and promotions.

A Valuable Brand with Unassailable Media Presence

Linc is today a household name and a preferred brand among various age and user groups. This presence is a result of wide and good product selection and the undeniable impact of the well-employed marketing techniques. Their Brand Ambassadors Katrina Kaif and the King of Bollywood – Shahrukh Khan, have helped boost the brand visibility to a wider audience.

Besides employing celebrities, Linc has also associated itself with multiple IPL teams like Kolkata Knight Riders, Pune Warriors, Rajasthan Royals and Kings XI Punjab.

A Responsible Model Of Rectitude Towards The Society

A company that believes in giving back to the society, Linc operates with a corporate mantra that reads – ‘Encouraging Literacy.’ Since its establishment, Linc has been a responsible national aide helping India wipe illiteracy out of its statistics. The do this by providing writing material at affordable prices and making them easily obtainable.

Linc is also committed to funding various literacy programs across the country by allocating 1{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} of its annual profits to the cause. To put it this way, when you use Linc pens, you also help educate some kid. Linc also organizes various inter-school spelling competitions like Spellinc.

Their commitment towards the environment is discernible through their ‘Refill More’ initiative. The initiate aims at reducing plastic consumption by promoting reuse of the pen plastic housings.

 

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Berger Web Content (Rank Princess)

Rich, Seductive Designs from Berger

Berger Paints India Limited started in India way back in prehistory, also known as the 1920’s. Though its start was modest, it grew into the well-known socially conscious company it is.

Gorgeous golds, and pearlescent pinks and stunning shades fit together in the brochures of Berger’s Experience Silk. The rich colors of Berger’s Experience Silk bring to mind the gorgeous oriental traditions that brought silk to the world.

A Prism of Light

The beautiful finishes and patterns of the Experience Silk designs are meant to mimic the classic elegance and chic patterns of the oriental traditions. Instead of limiting themselves, they also have a certain cheeky appreciation for modern, fun patterns.

The wall paints come in a gorgeous palate of colors that shy away from being merely humdrum pastels. Berger offers you Pearly White with Wine Country trimmings. Or Safe Passage on the Crystal River (see what I did there?)

What is that Gorgeous Picture and Where Can I Get It?

Berger does their best to offer looks that fit. While elegance and sensual beauty are the themes of their Experience Silk offers, they can do other looks.

The picture is of a retail store on the website, and three colors paint the room in a bold theme that reflects not only the boldness of their product line but also the adventurous nature of their theme and brand.

What Is Special About Experience Silk?

Just what I was asking myself! And then I sat down to pore over their gorgeous design books and brochures, and I was hooked.

They have:

  • More colors than I can count (which is really high)
  • Numerous ready-made palates for themes as different as ‘Paradox’ and ‘Classic ’
  • A real eye for fashions that look classic without being kitschy and futuristic without being uncomfortable
  • Tips for people shopping around for a new look, like ‘Making the Most of a Small ’

Get an Entire Look

What Berger is offering here is a complete experience in a room. The retail store is painted to show personality and go with the brand.

They offer designs and palates for offices, resorts, and other commercial spaces but also for houses.

You can turn your house into a home with the little touches from Berger’s Experience Silk. They have a variety of designs and a dazzling array of colors to be checked out against the light in your room, and against your furnishings.

They even have little tabs to check them out on your screen as a fun game!

Offering a Variety of Design Options

Silk Range shows you option for Texture Designs, Luxury Wall Paints, and Stencil Designs.

Professionals have designed the Stencil Designs, and they can be customized. There are various details available about the materials to ensure that you know they are completely safe.

The Silk Luxury Emulsion gives a rich finish to a room. It is scratch resistant and made with anti-fading pigments for a long lasting look.

The Texture Designs, Silk Illusions, are not an illusion, they really are that gorgeous. They come in three varieties, resilient Marble, luxurious Metallica and the unusual Non-Metallic Designs.

 

 

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