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Startups: Creation of Cultural Diversity(Rank Princess – SEO)

A startup is nothing but a newly established business that has grown. With this new age of startups, a culture of diversity sometimes becomes an issue. Usually, there aren’t many women entrepreneurs spoken for or Black/Latino ones either.

These are just a few of the myths we are going to break today.

Why do we need Diversity?

Diversity in the workplace is something that gives a company an edge over its competitors. A more diverse workforce can more efficiently tackle the diversity in the product range, as well as, the marketing approach.

It also becomes easier to hire the best minds in the field, when you are not biased about one or more cultures or societal groups. That way, you get to widen your baseline for employees, even as you pick out the “crème-de-la-crème.”

Diversity among Consumers:

When the startups focus more on what the consumers want and less on what they would prefer for themselves, only then can they increase their consumer base. Sticking to societal and culture-based biases or prejudices is not healthy for any company in its initial stages. So basically,

Consumers come from a lot of cultures.
Startups cannot afford to be too choosy regarding their customers.
The risks of building a business are already high. Ruling out consumers by culture will only result in a lower bottom line.

Collaboration:

We all know that when people from different cultures come in together, there occurs some level of integration and association among them. What we overlook is how these people notice their diversities and acknowledge them. This not only helps the participants to appreciate diversity but also work with them in diverse ways.

This kind of collaboration begins to lead to a chain of ideas and different thoughts that can add up to a very interesting scenario.

Maintaining Individuality:

You can only truly understand the “culture of diversity” when the workforce, as well as, the consumer-base insists on maintaining their individuality regarding ideas, opinions, tastes and preferences. This may involve:

Specialised workforce, such as an “all women” group.
Certain specific consumer-oriented approaches that may appeal to a few cultures specifically.
A startup tries to advertise the same product to different cultural groups in different manners.
A diverse working population, brainstorming ideas and creative approaches, based on their culture or societal values.

This way, companies can maintain their originality and individuality not only regarding their products but also to the satisfaction of the different tastes and preferences of their customers.

Approach Backed by Data:

This approach is backed by data. Research and studies have shown that companies with a diverse board of public marketing and management have a 95{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} higher success and popularity rate.

Entrepreneurs are assured more by numbers, than by word-of-mouth. So when observations show that a diverse cultural workforce brings in a higher rate of profits, it is difficult not to opt for it.

Going Global:

An integrated and inclusive approach to the different cultures out there is a plus. When you have even a small group of people working in your company, they are bound to come up with a varied set of ideas for marketing, production, and campaigning.

This can only help you when it comes to increasing your customer base. With more and more diverse campaigns, it becomes possible to attract more people towards your product.

Keeping the company’s core values straight is profitable to diversify the workforce and the customer base. This just keeps bringing in higher profits and increases the sale of products and services.

LSI Keywords: Customer-base, campaigning, diversification, diverse cultures, culture of diversity, maintaining individuality, integration, collaboration

Reference Links:

https://quip.com/7GSaAovqAPEh

http://www.investopedia.com/ask/answers/12/what-is-a-startup.asp

https://www.peoplematters.in/article/diversity/how-organizations-can-facilitate-childcare-support-13861

Why Diversity is Good for Tech Startups Aiming for Global, and How Buffer Nailed It

A Comparative Study Of Diesel vs. Petrol (Rank Princess – SEO)

Based on our analysis it is well established that diesel cars cost you less in the long run. Be it in Chennai where a litre of petrol will cost you 60 bucks or be it Mumbai where it is 65 bucks, diesel cars are the way to go. But if you are looking to get a car for 3-4 years then petrol is the ideal choice.

Let us take a look at the other aspects of diesel and petrol like its chemical composition, emission values, the performance of petrol variant against diesel variant and so on.

Chemical Composition

It is a well-known fact that diesel cars are more powerful and fuel efficient compared to petrol cars. But what is the reason behind this? Let’s find out.

Both petrol and diesel are derived from crude oil by a process called distillation. The hydrocarbon and carbon atom chains are removed in this process. Distillation takes place in a refinery. The gradual increase of temperature vaporises the unwanted atoms and the product left is petrol.

Petrol and diesel are hydrocarbons too. While petrol is comprised of 9 carbon atoms diesel is composed of 14 carbon atom chains. Petrol has traces of nitrogen and is more refined than diesel.

The 14 carbon chain composition of diesel makes diesel more powerful and fuel efficient than petrol. The energy per unit volume is more for diesel than petrol. This gives a better mileage in diesel variant cars.

Since diesel is composed of the longer carbon chain, there is more content of other atoms like sulfur and nitrogen in it. Petrol, on the other hand, is more uniform.

Pollutants Comparison

Both petrol and diesel, when burnt, produce pollution. Since petrol has less quantity of nitrogen and more of carbon, the byproduct of the combustion process is carbon mono oxide and NOx. The CO further reacts with O2 and gives carbon dioxide. This is what comes out of the exhaust tube in the cars. Carbon dioxide is a greenhouse gas and has a pernicious effect on the environment.

Diesel, on the other hand, produces a high amount of NOX and particulate matter rich in sulfur compounds. This causes major health risks.

Diesel emits 15{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} less carbon dioxide than petrol. But at the same time, it also produces four times more nitrogen-based pollutants and 22 times more sulfur particulate. These particulates are very harmful to the human heart, lungs, and the brain.

Climate Friendly?

As long as you burn fuel, there will be harmful emissions which will affect our health and cause problems for the environment as well. Since the major pollutant from petrol cars is CO2, petrol cars contribute majorly to global warming.

The main pollutant from diesel car is nitrogen and sulfur based compounds. Both these pollutants adversely affect humans. It causes respiratory problems. The sulfate compounds like sulfur dioxide cause acid rain which ruins the quality of buildings.

The reason why Taj Mahal has a yellowish plague is acid rain.

Technological Advancements In India, Europe, America, and Japan

Over the years many countries across Europe and even India have invested a considerable amount of money in R&D on how to reduce the pollution levels caused by diesel cars.

The amount of pollution caused by diesel vehicles 10 or 15 years ago was way more than the present numbers. While European diesel vehicles produce 10ppm, Indian diesel vehicles emit as much as 50ppm.

Of course, the European standards are higher than India.

Certainly, it is more difficult to control the pollution emissions from diesel variants than petrol variants. But one can debate that diesel does not cause global warming which is the hot environmental concern in our times.

Japan, on the other hand, has a different viewpoint on it. While Europe is making technological advancements in a diesel engine, Japan is developing highly efficient petrol engine.

They have been able to reduce the pollution emission from petrol variants effectively. The urban air pollution problem is greatly cut down with such innovations.

After the signing of Kyoto Protocol in 1997 most well off countries were obliged to reduce their carbon dioxide emissions by an average of 8{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} over the span of 15 years. This was when America and Japan started researching into hybrid and electric cars. At this time European market had a different perspective.

The dominant car- makers in Germany like Volkswagen, BMW, and Daimler encouraged the consumption of diesel. According to these guys using diesel variant cars was a better and more effective way of reducing the carbon emission levels in the environment.

Britan, Germany, France, and Italy cajoled the car makers and the people to buy diesel.

Production of variant diesel engines shot up in Europe especially after the 1998 EC Acea agreement with all European car makers. And they decided to slash carbon emissions by as much as 25{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} over the course of 10 years.

Diesel rose to be the primary choice in the late 90s. The market share of diesel in the UK made a jump from under 10{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} in 1995 to over 50{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616} in 2012. Today Britain has the largest number of diesel based cars in the world.

Interesting Fact About Diesel And Petrol

Did you know that the petrol car takes 10km to warm up on a chilly day, whereas the diesel car takes only 5 km to warm up on a cold day? This means that diesel variants produce less emission on a cold start than petrol. More reasons for why you should go for diesel based cars than petrol based.

Conclusion

It’s quite clear that diesel has proved to be a better fuel than petrol. It effectively improves the urban air quality. The lower carbon emission from diesel means reduced global warming and subsequently, reduced climate change as well.

In India, diesel is way cheaper than petrol, and in a span of 10 years you would have saved as much as Rs. 1,30,000 ( this is just a rough figure, the actual figure will depend on the kilometres run by the car).

Check out our previous post to find out how much money you would save if you get yourself a diesel car.

LSI Keywords: Petrol vs. Diesel, Petrol engine, Diesel engine, European cars, Japanese car, petrol emission rates, diesel emission, environmental hazards of petrol.

Reference Links:

Ports-of-Call On Your Food Odyssey in New Orleans(Rank Princess – SEO)

If you’re stopping by in the ‘Big Easy,’ then there’s no way you can leave without having some of their iconic dishes. The vibrant nightlife of New Orleans is matched by its nourishing and mouth-watering food.

With roots in Creole, Cajun and French culture, the decades of sumptuous mixing of ideas and tastes has created a cuisine not only entirely new and fresh but also delicious.

If you’re new to New Orleans, then this is just the beginning of your Odyssey. Whether you’re just visiting for a couple of days, or you’re settling in for the long haul, you can’t miss the food.

Take a look at these five dishes you must try out, and some of the famous New Orleans restaurants you can try them at.

Char-grilled Oysters in the Acme Oyster House, French Quarter: Seafood delicacies abound in New Orleans, with the seafood history going back to the 1700s with the start of commercial fisheries. While oysters are a common delicacy throughout the South, chargrilled oysters are one of those New Orleans specialities that you can’t find anywhere else. While you’re there, try their Seafood Gumbo Cup too. The New Orleans French Quarter is a treasure trove of amazing seafood restaurants.
Gumbo in The Gumbo Shop, French Quarter: Gumbo is one of those things that show what a wild, crazy and delicious mix of cultures New Orleans is. A stew served over rice; there is no one true recipe for gumbo. Everyone has their own recipe. Sassafras and bay leaves are staple seasonings, as introduced by Native Americans, but everything else is a free-for-all.
Po’ Boys at Parasol’s: If you’re in the mood for a quick (but filling) bite, then try out another one of New Orleans’ specialities. Po’ Boys are overstuffed sandwiches with cut potatoes and roast beef gravy. These first started being made during 1929, where they were provided free to poor, striking streetcar workers (hence the name.) So you’re eating a piece of New Orleans food history!
Beer and Bar Food at The Avenue Pub: This may be cheating, but we feel any list with New Orleans eating places on it has got to have a good pub on it for newcomers who want to party the New Orleans way, and The Avenue Pub sure knows how to show you a good time. Discover 40+ beers on tap, each one unique, and pub comfort food the way only New Orleans knows how. Famously, the bar is open 24×7 so drop in whenever.
Beignets at Café Du Monde: Beignets can be distinctly traced back to the influence of the French-Creole denizens in the city. To the uninitiated, they are a little like doughnuts, but they precede doughnuts. The dough is combined then fried, and the mound is dusted with powdered sugar to create the famous New Orleans sweet dessert treat. You can buy your beignet mix from them and try it out at home if you like it.

Visit Often!

It’s tough to leave New Orleans, and it’s tough when you think about all of the amazing food that you just can’t get anywhere else, so come back whenever you can.

Live with good music, great food and a wonderful life in New Orleans.

LSI Keywords: famous New Orleans sweet dessert, New Orleans food history, New Orleans eating places, New Orleans French Quarter, famous New Orleans restaurants

References

http://www.neworleansonline.com/neworleans/multicultural/multiculturalhistory/creole.html

http://www.nola.com/business/index.ssf/2013/02/the_louisiana_seafood_industry.html

http://www.neworleansonline.com/neworleans/cuisine/traditionalfoods/poboys.html

http://www.gumboshop.com/

http://www.cntraveler.com/galleries/2015-02-11/10-iconic-new-orleans-foods-where-to-try-them/5

http://www.cafedumonde.com/

http://theavenuepub.com/

http://www.neworleansonline.com/neworleans/cuisine/traditionalfoods/

Dishes that Define New Orleans, the Top Five(Rank Princess – SEO)

We wouldn’t be very wrong if we said that New Orleans takes its food more seriously than any other city in The States. In the city where every restaurant has something to offer that you won’t find anywhere else, it’s no surprise that the town is home to many iconic dishes. Here’s a list of places and food you can’t afford to miss.

Brennan’s Signature Banana Foster

The Banana Foster is essentially a banana sundae, but with a New Orleans twist. The bananas are slow-cooked with butter and sweet spices like cinnamon and vanilla. Then the rum is added, and the flames get to work, combining all the ingredients and imparting its delightful flavour.

The cooked bananas are served with the special in-house vanilla ice cream, and the best banana sundae of the solar system is born.

Head over to 417 Royal Street and behold the magic yourself.

Gumbo Z’herbes at Dooky Chase

Talking New Orleans food without talking Gumbo would be like talking Halloween without the candies. Gumbo is a versatile dish which you can find almost everywhere and in a variety of flavour combinations.

The gumbo in question, Gumbo Z’herbes, is an extraordinary affair, though. Prepared by the legendary chef Leah Chase of Dooky Chase, Z’herbes is a particular dish which is available only on Holy Thursdays.

But you can still find their regular gumbos all year round, which are some of the best in town, on 2301 Orleans Avenue.

Oysters at Casamento Oyster House

Casamento’s is a seasonal oyster house located at 4330 Magazine Street. Seasonal meaning it’s closed in the summer.

But visit them at any other time of the year, and you’re bound to find some of the best bivalve oysters which the natives and tourists can’t get enough of.

Order some good wine to go with the oysters and engage in conversations with the oyster shucker. And who knows, he just might let you shuck a couple of oysters yourself if you ask nicely enough.

Pascal Manale’s Barbeque Shrimp

We still have little idea as to why it’s called ‘barbbeque’ shrimp when it isn’t barbequed at all. What it is, though, is some quality sautéed shrimp with a Worcestershire butter sauce which tastes, well, as you can imagine, heavenly.

Pascal’s, on 1838 Napoleon Avenue, shouldn’t be too much work to find as it is a major city landmark since the 1950s.

Fried Chicken at Willie Mae’s

In a country that’s obsessed with fried chicken, claiming to be the best doesn’t come easy. But if there’s a place that’s often credited with the title of best-fried chicken in town, it must be for a good reason.

The thing which separates the chicken at Willie Mae’s from the crowd is its batter, which is very moist, luscious, and a secret recipe (you’ll find a lot of those here).

So, drive to 2401 St. Anne Street and get hold of some of them chicken wings.

And this sums up our list of some of the most popular and decadent food that the iconic city of New Orleans has to offer. We wish you to be reminded that this barely even scratches the surface of what the city has to offer. To really enjoy and appreciate the food culture there, New Orleans has to be visited and revisited.

References:

http://nola.eater.com/maps/new-orleans-25-most-iconic-dishes

http://www.neworleansonline.com/neworleans/cuisine/traditionalfoods/

https://www.thrillist.com/eat/new-orleans/traditional-new-orleans-food-best-places-to-eat-jambalaya-pralines-crawfish-etouffee-and-more-iconic-dishes?_e_pi_=7{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616}2CPAGE_ID10{ed162fdde9fdc472551df9f31f04601345edf7e4eff6ea93114402690d8fa616}2C3639822545

https://www.thrillist.com/eat/new-orleans/your-new-orleans-food-bucket-list-from-muffalettas-to-charbroiled-oysters

LSI Keywords:

Iconic New Orleans Food

Best food inNew Orleans

New Orleans food culture

Gumbo in New Orleans

The All new InTouchApp Chrome Extension(Rank Princess – SEO)

~Exciting Features and More~

Well, we all know WhatsApp is about displays, pictures, and phone-numbers. So the all new InTouchApp Chrome extension lets you save images directly from Whatsapp to your phone. From group photos to a single friend’s photo, this new feature also allows you to select a few images from a pool of fetched photos. Users can also save unknown contacts in bulk from without having to save it one by one.

Don’t Fret, It’s Quite Easy:

Save Images from Whatsapp to Phone-Book

Once you download the new plug-in, you can directly save all displays and pictures in the name of your contact. The images are organised by the InTouchApp without creating clutter or chaos in your phonebooks.

Group Photos in Bulk

The images can be stored in bulk, so if you want to save images from a WhatsApp group, then they can be sorted out by the InTouchApp, without you having to save it one by one. The Plugin allows you to save time and invest it in chatting rather than storing images.

Choice of Image Selection

Once, the images are fetched by the App, you have the choice selected few out of the whole lot. That way you can select multiple photos at once, without having to do it again and again.

Save Unknown Contacts in Bulk

To save your time, you have the option of storing multiple contacts at once. You save a lot of time, by just keeping them all at the click of a button. All you have to do is click ‘save all’ and all of them will be stored in their respective names without you having to go through the turmoil of doing it one by one.

Save Contacts from LinkedIn

Find professionals on LinkedIn and get in touch with them right away. Keep their contact coordinates with the help of the IntouchApp Chrome plug-in and make networking a child’s play. All you have to do is click save the contact, and all his contact information (Number, Email, LinkedIn Username) will be saved immediately to your phone-book.

Save Unknown Contacts from any website

We visit a hundred sites every day, go through countless numbers every second. Ever wondered if we could save all important numbers by just clicking save, well Intouch App allows you to do so. From Facebook to Zomato, you can store all relevant numbers just by clicking save and just get in touch ☺

Final Take

The all new InTouchApp Chrome extension is worth it. Store images in bulk or keep them individually, select or deselect photos to make your phone clutter-free and organised. Storing WhatsApp contact numbers in groups become all the easier, you don’t have to go through the exercise of saving each number, you can just click save all, and the contacts will be stored in their respective names. Find numbers and email address online from numerous websites, just click save contact, and the App keeps your phone book up to date.

LSI Keywords

Bulk Images from Whatsapp

Save contact from LinkedIn

Save Unknown Contacts in Bulk

Save Unknown Contact from any website

Intouch Chrome Extension Features

From Bags to Shoes, Scentra Lets You Soar Above the Common (Rank Princess – SEO)

There’s nothing quite like a good pair of shoes, is there? Men’s shoes are no joke, especially when it comes to putting our best feet forward and making a lasting impression, and that’s where Scentra.com becomes your best friend.

We understand the nuances of fashion. It’s not just about getting the right look; it has more to do with getting that perfect feel and that is something not a lot of people understand. You need to be best buds with someone for them to be able to pick out that exact something that makes you hum a sweet tune.

Check Out Men’s Footwear at Scentra

Men’s shoes are no piece of cake here, especially with the entire hullabaloo about the right shade of black in your shoes going only with the right shade of your shirt.All of this adds up to a lot of confusion about men’s fashion, something, to which many of us don’t pay enough importance. Shoes are great apparel as a wise man once said.

If It’s Footwear, Women Are Always Our Fashion Focus

Now moving on from men’s footwear to the holy grail of the fashion industry: women’s shoes. A woman is as happy as her feet are, or rather as fashionable as her feet are.This is something that almost every designer in Milan or Paris would bet their annual shoe designing budget on.

Women’s apparel takes on an entirely new dimension as we approach their footwear. The idea that we work with here is that we only forget everything we think we know. That is a good strategy, especially because nine times out of ten, it is true.

Scentra.com brings out the inner foot fetishist in everyone, with our scintillating designs that will leave everyone, right from the customer to those observing her nattily dressed up feet, spellbound.

Not to mince words, but if there were a prize for the best fashion buddies, there would be no prizes for guessing who would win it every single time – yes, you did guess right, Scentra.com.

Shopping For Women’s Bags? Look No Further

Moving on from footwear and shoes to probably the only area of female fashion that has most designers and fashion gurus quaking in their shoes and high heels – the ubiquitous women’s bag. Now you might ask, what is there in a handbag that is worth all the fuss?

We tell you, it means everything. Starting from the way you carry it to the manner in which you match it with the right dress, the women’s bag is more than just another fashion accessory; it is fashion.

Women’s fashion apparel might come full circle, starting from their shoes and moving on to their bags. Let’s move full circle on men’s fashion too by taking some time out for their bags.

Men’s Bags Make Up Quite The List

Men’s bags range from wallets to satchels to leather bags and briefcases for the office. Most of the fashion here falls under formal wear, and that does perfectly okay since it brings out the official look more.

Men’s fashion can be summed up in the following list, but not limited to it:

Office Satchel
Backpack
Wallet
Leather Bags
Briefcases
Travel Bags

Scentra.com has its hands in almost every pot of fashion. Bags, shoes, you name it, and we are already there, ensuring everyone’s reaching up to a certain high standard in style.

Brand Keyword: Scentra.com

LSI Keywords: bags, shoes, Office Satchel, backpack, wallet, leather bags, briefcases, travel bags, men’s fashion, women’s fashion, women’s apparel, Men’s fashion, shopping, Men’s footwear, fashion focus, women’s footwear

DeepDream Algorithms and How they Changed the World (Rank Princess – SEO)

DeepDream formed by Google is described by Wikipedia as a “convolutional neural network to discover and improve patterns in images via algorithmic pareidolia, thus generating a dreamlike hallucinogenic manifestation in the intentionally over-processed images”.

The transformation of pictures into a dreamlike image only with the use of certain algorithms has marked the next stage of evolution in not only photography and photo editing, but also technology and human genius.

The artificial neural network created by Google, known as DeepDream, to interpret imagery is not only intriguing because of its beauty but also the ingenuity of the entire idea.

How It Works:

The algorithm was initially designed to notice the edges in the images and to state what the object in the image is, such as “This is a tiger”, or “That is a bone”. It was observed that the same neural network could be used by the algorithms to process its own images, instead of the actual object in the image.

For example, if the algorithm has processed a pigeon in an image by the recognition of certain edges and angles, it will continue to process and enhance them in a manner that you can observe the pigeon in the image, even if there isn’t one present there. The DeepDream algorithm achieves this through continuous processing of the object and transforming it into a dreamlike embodiment.

Why is it so desired?

The general masses seem to be intrigued by this new development, by Google. The basic reason for such a predicament is that the images thus generated by the DeepDream process are looked at as a form of art. These images are:

1. Beautiful: Any object of beauty recognised by an individual is bound to attract some attention.

2. Out-of-the-box: The idea itself, of a dreamlike image, is something very few could have imagined. To be able to use it for individual purposes is unique and the desire to do so is almost compelling.

3. Abstract: Modern art gains its fan following due to its abstract approach and subjective interpretation. Similar is the condition with DeepDream imagery.

4. Wanted: Last, but not the least, a thing of beauty or originality cannot be made popular without advertisement or public following and support. This new technology has gained the support of the crowds from the beginning and has thus become such a hot commodity in the market.

All of these above reasons have had some major role to play in the increase in the number of users for the DeepDream algorithm program. The dreamlike images produced by it have had a significant impact on people globally.

The Science Behind it:

The artificial neural network is trained by the software engineers to recognise as well as adjust certain angles and edges in the images. Around 10-30 layers of artificial neurons are stacked together for the programming to commence. These neurons are fed millions of images and shown how to adjust the parameters to suit that of the user’s choices. Each image is fed into the input layer, which then feeds it to the next, till the desired output is attained.

The entire designing process is a long and complicated one, yet the results are outstanding and worth all the effort that is put in.

The actual level of enhancement and the amount of complexity in the images generated depends upon the layer the engineers choose to enhance it on. The network is also able to choose on its own, the layer of output or the level of enhancement. Any image thus generated is completely the computer’s own artwork, made possible by the hard work of certain software engineers.

DeepDream algorithm has marked the next age of imagery and computer intelligence developed and enhanced by human beings.

LSI Keywords: DeepDream algorithm, computer intelligence, artificial neural network, Science Behind it, intrigued by this new development, created by Google, programming, software engineers, layers of artificial neural networks, adjust certain angles and edges

References:

https://research.googleblog.com/2015/06/inceptionism-going-deeper-into-neural.html

https://artofericwayne.com/2015/07/08/google-deep-dream-getting-too-good/

https://en.wikipedia.org/wiki/Hallucinogenic

https://en.wikipedia.org/wiki/Algorithm

Fashion Trends you need to Know This Winter!

As the Starks warned us time and again, winter is coming, and autumn is here. We are desperately trying to stock our wardrobes with the latest trends. Feeling clueless? Clueless about what to buy?

Help is here! I present to you top 12 autumn/winter trends of 2016.

1. Animal Prints

Bring out your wild side. Put on those furs. And go out on a prowl.

Animal prints were a big hit on runways this year, ranging from jackets to dresses to fur coats. There was particular emphasis on leopard prints.

2. Get your Combat Mode on

Military styles are back. Military jackets are cropping up in almost every fashion week. You can also opt for military sweaters which are dirty green.

Edge up your look with combat boots.

3. Velvet Smooth

Velvet is a going to be a big trend this year. The dark fabric was used extensively on runways.

There were velvet gowns, jackets, and even three piece suits.

You can’t go wrong with velvet in your wardrobe

4. Puffa Jackets

Oversized puffa jackets are the next big thing. Whether you are a guy or a girl you need to have this as a part of your repertoire.

With the weather taking a chilly turn, these jackets are practical.

Go for clothes in shocking colours.

5. Pink & Purple

Everything ranging from baby pink through magenta, to purple and mauve is in vogue!

Embrace these colours.

Wear them from head to toe. Or add a single piece of this colour. But you need to have something belonging to this colour palette.

6. Not a Fan of Pink?

Don’t worry. Midnight blue and hot reds are in too.

Give your outfit a regal look with a velvet midnight blue jacket. Or rock a party look with a sexy red dress.

7. Get Sporty

It’s time you stop wearing sweatshirts only to the gym.

Team sweatshirts with leather pants or flowy skirts. Even sporty sweaters would work.

You can also go for a jumpsuit on the same lines.

8. Bling it Out

Loads of weddings usually accompany winter. Consider this trend as a boon. Because bling is here.

Shiny brocades, sequined gowns, rhinestone, covered dresses, all this is super trendy this winter.

9. Puff up

The eighties trend is not going away. Puff sleeves are here to stay.

You can find jackets and blazers with puff sleeves everywhere. You can also opt for a leg of mutton sleeves to give it a twist.

10. Check this Out

This season, go for checks. Prince Wales checks and tartan checks are ideal.

Get trendy at the office by wearing a checkered dress.

Or become a part of winter fashion by only wearing check pants.

11. One Shoulder Ruffles

A rather strange trend, these were seen primarily in the eighties.

They comprise of one shoulder draped with ruffles. You can have a dress, a gown or a top with this style.

It may not be the most practical style for the winters, but it sure is the hottest.

12. Chunky Earrings

This autumn, bring life to your outfit by combining them with large chunky earrings. Ditch neckpieces and bracelets.

Let the earrings be the primary focus of your outfit.

PS: Take hints from Deepika Padukone.

13. Biker Chic

The biker jacket trend continues. There are tonnes of variants out there. Try each and every flavour.

Leather jackets with knitted sleeves or jackets with floral patches or fur collars. They all look super fresh and amazing!

At the end of all this, comfort is the key. Wear what you are comfortable with and what makes you feel good. Setting fashion trends of your own is ok.

Go ahead! Happy shopping!

Keywords: Fashion trends, autumn/winter trends, big trend this year, winter fashion, style for the winters, fashion trends

Links:

http://www.marieclaire.co.uk/news/fashion-news/aw16-fashion-trend-report-the-best-women-s-fashion-trends-for-autumn-2016-14429

http://elle.in/catwalk/indian/anita-dongre/fallwinter-2016-17/

http://theswatchbook.offsetwarehouse.com/2016/04/21/fashion-trends-autumn-winter-201617/

http://shilpaahuja.com/fashion/trends/latest-fall-winter-fashion-trends-2016-2017/

http://www.whowhatwear.co.uk/autumn-winter-2016-fashion-trends/

http://www.vogue.co.uk/gallery/autumn-winter-2016-trends

Diwali Jewelry Trends – The Must Haves of the Season

The much-awaited festival of lights and happiness, Diwali, calls for decking up and looking beautiful. As the ambience lights up, so should your attire and jewelry.

Check out the fabulous Diwali jewelry trends to make sure you look like a diva as the lights sparkle all around.

Why Must You Know The Diwali Jewelry Trends?

Diwali is a very ethnic festival. With all the ‘diyas’ and candles lit all around and people wandering about in ethnic wear, choosing the right kind of jewelry is necessary.

Dressing up in heavy ethnic lehengas or sarees, and celebrating the festival of lights, is something Indians love to do, and to complement elegant dresses, perfect jewelry is a must.

Diwali jewelry trends are something all Indian women follow. To look beautiful on an auspicious occasion is something all women want. Knowing jewelry trends makes it easier.

The Trends That You Need To Know

As already known by all, Diwali is an Indian festival. The best way to blend in with the spirit of Diwali is to go ethnic.
The moment you think ethnic, the Diwali jewelry trends turn to thick and gorgeous neckpieces and earrings.
To match your ethnic wear, you must have sets of gold, diamonds, Polki and Kundan. These are usually in fashion, especially for the Diwali collection.

Old Is Gold – Gold In Diwali

Indeed, old is gold. And never the other way round. The old style, of pairing up your sarees and suits with gold jewelry, is back in vogue. Or maybe, the trend never went out of style.

Diwali is also the time of Dhanteras when people make it a point to buy gold jewelry. If you want to buy gold during Diwali, try to go for some elegant looking pieces. Chandelier earrings made of gold and heavy necklaces made of solid gold go very well with sarees flaunting bold and dark designs.

Gold jewelry displaying traditional designs or godly figures also fall under Diwali jewelry trends. Gold can be paired up very well with sarees having low-cut blouses.

Kundan Jewelry & New Diwali Jewelry Trends

Kundan seems to be a new jewelry trend for Diwali. However, let me remind you that the history of Kundan goes way back. It has been in use for decades and only recently has it escalated up the fashion ladder, capturing hearts.

Kundan is perfect for a Diwali look. It exudes ethnicity. The stones or kundans are polished to get the perfect lustre that adds more gorgeousness to your look.

Kundan neckpieces and earrings are thick pieces which should blend in perfectly with heavily embroidered lehengas. The shine and extravagance of Kundan are what make it one of the new Diwali jewelry trends.

Polki jewelry

Polki jewelry is quite similar to Kundan except that it has a Mughal origin while kundans have a Rajasthani origin. Chandelier earrings featuring Polki stones go well with both sarees and lehengas.

Sparkle All The Way – Diamonds

Diamonds are a woman’s best friends. And diamond can never miss the list of any jewelry trend. Diamond Hogs one of the places in Diwali jewelry trends as well.

Sleek designs combining gold and diamonds create a minimalistic look. You can try this if you are putting on simple ethnic wear with light embroidery.

Diamonds are pricey, but they create an elegant look even with a small presence. This is one of the Diwali jewelry trends you can try.

Maang Tikkas

In case you’re going for a heavy ethnic dress with extensive embroidery, try pairing it with a maang tikka. Usually worn with lehengas, a maang tikka can be paired up with sarees as well.

This headgear is one of the Diwali jewelry trends that brings out the ethnic look and adds a finishing touch to your Diwali attire.

Primary keyword – Diwali jewelry trends

LSI keywords – right kind of jewelry, Diwali attire, Diwali look, Diwali collection, ethnicity

Reference links:

The Aegon iTerm Insurance Plan Is the Plan for You (Rank Princess – SEO)

There’s no saying when your family might need the benefits of life insurance. With everyone scurrying around to buy life insurance and the vast selection pool of life insurance policies to choose from, choosing one out of the hundreds might leave you in a tizzy.

Plus, you might have already heard your relatives complaining about how the cheap looking insurance you bought was now not paying up on a legible claim. The Aegon iTerm Insurance Plan was created keeping these problems and your needs in mind.

What Do These Plans Provide-
The Aegon Life iTerm Insurance plan has many more benefits than you’ll ever find in the standard insurance plan by most other companies. Some of these include-

1. The Aegon Life iTerm Insurance Plan covers you up to an age of 80.

2. With this plan, you can choose how the amount payable should be paid out in a case of an incident- either
a full direct lump sum payment or a scheduled monthly income dividend to be paid over a period of 100
months.

3. You have the choice to boost your life coverage as per your rising life stage necessities.

4. You enjoy an inbuilt terminal illness benefit.

5. The premium rate is lower for women and non-smokers.

6. You can enjoy tax benefits.

Eligibility-
The minimum age to enter this plan is eighteen years, and the highest age is set at 65 years. The highest maturity age is fixed at 80 years which means you’ll stay covered up to that age.

The policy term has a minimum of 5 years and a maximum of 62-80 years. You are assured to receivea minimum sum of Rs 25,00,000. There is no limit on the maximum amount you can receive.

You can choose to pay your premium in a single payment, annually, semiannually or monthly.

You can improve upon your originally bought plan by further purchasing riders. There are five different types of riders available to you, each entailing a different set of benefits for the different requirements you may have.

The Aegon Religare term plan premium increases with age- the lowest being Rs 2140 and the highest at 65 years being Rs 17650.

How Does It Compare-
Most of the Aegon Religare iTerm Plan reviews have found themselves to be on the positive side.

From the information above, it is very clear that the painstakingly low premium of this plan puts it way ahead of its competitors.

The number of discounts and cuts which are available to you based on the category you fall in is what stands out about this plan. This plan is especially good for women as the premiums are lower for them. Also, again, you get premium benefits if you are a non-smoker.

On top of that, unlike other insurance plans, you get to choose how the nominee is to be paid- either in a lump sum or by monthly income. Other plans seldom have this option.

The riders are too good of an upgrade to your insurance plan. On other plans, you are stuck with what you bought whether it fully covers you or not. With the AegoniTerm plan, you can improve upon what you originally bought.

The ease of access features such as online application and the Aegon Religare term plan renewal system are excellent add-ons to a great plan.

The only drawback of this plan is its definition of accident. The plan poorly defines it.

LSI Keywords– Aegon Religare iTerm plan reviews, Aegon Religare term plan renewal, Aegon Religare term plan premium

Reference Links-

https://www.bankbazaar.com/aegon-life-term-plan/i-term-plan.html
http://www.mouthshut.com/product-reviews/AEGON-Life-reviews-925097180

Category: Blog Posts